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How to use New Media - Case Studies

How to use New Media - Case Studies



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Published by: Blackpool Community News at Scribd on Oct 05, 2008
Copyright:Attribution Non-commercial


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How to use
New Media

01 03 05 08

11 14 17 20 23 26 28 31

34 35 37

Foreword by Caroline Diehl \u2013 Chief Executive of Media Trust
Foreword by Matthew Legg \u2013 ICT Hub Chief Commissioning Editor
Chapter One \u2013 New Media explained
Chapter Two \u2013 Social Networking
Chapter Three \u2013 Blogs
Chapter Four \u2013 Forums
Chapter Five \u2013 Flickr
Chapter Six \u2013 Interviews in the digital age
Chapter Seven \u2013 Wikis
Chapter Eight \u2013 Online shopping cart
Chapter Nine \u2013 Social Bookmarking
Chapter Ten \u2013 Fundraising videos
Chapter Eleven \u2013 Legacy donations online
Chapter Twelve \u2013 Twitter and mobile communications
Chapter Thirteen \u2013 About Media Trust and Capacitybuilders

by Caroline Diehl, Chief Executive of
Media Trust

Media Trust is a dynamic and innovative charity
that brings together the media industry and
charities. We work to build effective voluntary and
community sector communications through a range
of partnerships, projects and services including
media training, film and TV production, our digital
TV station Community Channel, Community
Newswire, Media Matching and Youth Mentoring.

Media Trust worked in partnership with the ICT
Hub to deliver a number of key objectives. These
included the development of an online advice
service, and an online discussion forum to ensure
voluntary and charity organisations have access to
a range of new media advice, training and support
services. This \u2018How to use new media\u2019 guide is full
of practical advice and voluntary sector success
stories resulting from this work.

Tapping into the potential of Web 2.0 can feel
quite daunting at first. After all who hasn\u2019t felt
nervous about blogging for the first time? With this
in mind we\u2019ve put together this booklet (also
available online of course!) to share with you some
of the valuable advice and stories which have
emerged over the course of the project.

We hope that you find it useful and inspiring, and
please do keep sharing your experiences with us.
Take time to visit Media Trust\u2019s website where we
can potentially help by linking you with a skilled
and passionate volunteer advisor, who, in turn,
could introduce you to the brave new world of
blogging, podcasting and twittering!


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