Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
0 of .
Results for:
No results containing your search query
P. 1
Customer Satisfaction in Airline Industry United Kingdom (British Airways)

Customer Satisfaction in Airline Industry United Kingdom (British Airways)

Ratings: (0)|Views: 1,900 |Likes:
Published by Sharad Ganjihal

More info:

Categories:Types, Research
Published by: Sharad Ganjihal on Sep 05, 2011
Copyright:Attribution Non-commercial


Read on Scribd mobile: iPhone, iPad and Android.
download as DOCX, PDF, TXT or read online from Scribd
See more
See less





Sharad Ganjihal
Project Report
TITLE: Customer Satisfaction in Airline Industry UnitedKingdom (British Airways)
Sharad Ganjihal
Sharad Ganjihal
 In service industries Customer satisfaction plays a very significant role. Severalauthors had believed that Customer satisfaction and service quality are inter-related.The purpose of this study mainly focuses on the customer satisfaction levels in Airlinesector in context with British Airways Limited in United Kingdom. In order todetermine the satisfaction levels of its customers in British Airways the author in thisthesis work had adopted exploratory method of approach and adopted quantitativemethodology to evaluate the existing relationship between the Customer satisfactionand service quality measurement in British Airways Limited. The author had gathered  primary data in the form of conducting questionnaires and a survey of travellers flying through British Airways Limited and also relied on secondary data resourcessuch as journals, books, articles for the purpose of the research study. Finally theresearcher could establish his aims and objectives in Research findings by applyingPaired Sample test in SPSS application and had concluded his work by mentioningexisting limitations and future recommendations.
Sharad Ganjihal
I am grateful to Almighty for his kind blessings on me during my entire MBAprogramme.The thesis work was undertaken by me under the guidance of my supervisor Dr.James Ogunleye. I would like to extend my heartiest thanks to Dr. James Ogunleyefor his prominent guidance, invaluable inputs and feedbacks, timely support as well assteady encouragement all through the process of dissertation work.I also would like to thank my professors for their enormous support during my MBAprogramme. I would like to thank my beloved parents, friends and colleagues for theirassistance and kind words during my entire thesis study. Finally I would like toconvey my deepest appreciation to my dear family for their uninterrupted support andconcern.

Activity (14)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
Sudeep Saini liked this
Kanishka Goyal liked this
rakeshrakesh liked this

You're Reading a Free Preview

/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->