FH survey CS job ad skills
Info collected from 30 content strategy jobs adverts in summer 2010 and thenpasted into a CV-style format:-8 UK jobs on 18 July 2011-2 UK job on 25 July 2011, 19 US-1 UK job 1 August 2011Survey scope: Intended to cover worldwide postings but European jobsearches were localised so I was unable to find localised search terms for content strategy/ist or to translate. Hence there is a US and UK bias. (Open tohelp with this if anyone is able to translate European language ads.)Note: essentially the info below is acting as a data dump and an initialrecording of the type of skills and requirements that employers are seekingwhen hiring for a content strategy role. It’s a little messy but it builds aninteresting picture of the current market requirements.
Titles advertised for:
Lead content strategistHead of content strategyHead of Online Content StrategyWeb Content Manager Global Digital Marketing & Media Manager Senior Content Manager Freelance Content StrategistHead of contentContent Strategist/Copywriter Content Strategist & Designer Content strategist/IASenior-level Interactive Content StrategistSenior Web Content StrategistContent Strategist Freelance New York CityeCommerce Digital Content StrategistContent strategistSocial Media Content Strategist / Interactive Copywriter Social Content StrategistDigital content strategistHead of Content Strategy
£45-55K [head of CS]£55000 - £65000 per annum + bonus and benefits (senior CS)£24000 - £28000 per annum + £4k bonus (web manager)£50k approx (head of content Tui)$75-100,000 (digital content strategist Grow)75-80k (3 month contract to perm) to start ASAP
Disciplines, departments, purse strings
Sales & Marketing/Comms