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Christina Sheer's MCCA Presentation

Christina Sheer's MCCA Presentation

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Published by christinasheer
Benefits of Social Media for the Hospitality Industry. This presentation was made by Christina Sheer W. of Music Biz Takeout for the Music City Concierge Association.

Follow MBT @musicbiztakeout
Benefits of Social Media for the Hospitality Industry. This presentation was made by Christina Sheer W. of Music Biz Takeout for the Music City Concierge Association.

Follow MBT @musicbiztakeout

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Published by: christinasheer on Sep 09, 2011
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09/09/2011

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USES OF SOCIAL MEDIA FORTHE HOSPITALITY INDUSTRY
Music City Concierge Association August 29, 2011 Meeting
 
H O S PI  TALI  TY
The quality ordisposition of receiving andtreating guestsand strangers in awarm, friendly,generousway.The word
hospitality
derivesfrom the Latin
hospes
, which isformed from
hostis
, whichoriginally meant"to have power."The meaning of "host" can beliterally read as"lord of strangers."
The relationship between guest and host, or the act orpractice of being hospitable. Specifically, this includesthereceptionandentertainmentof guests, visitors, or strangers, conventions, attractions, special events, andother services for travelersand tourists.
 
SOCIAL MEDIA 
Websites and applications used for social networking
“A group of Internet
-based applications that build onthe ideological and technological foundations of Web2.0, and that allow the creation and exchange of user-generated content." Social media are mediaforsocial interaction, as a set of methods to enhancesocial communication, using ubiquitously accessibleand scalable communication techniques. (AndreasKaplan and Michael Haenlein)

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