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Table Of Contents

Communication Skills Are Desired by Business and Industry
Defining Communication
Eight Essential Components of Communication
Two Models of Communication
Intrapersonal Communication
Interpersonal Communication
Group Communication
Public Communication
Mass Communication
Communicator Is Prepared
Communicator Is Ethical
Primary Message Is Not the Whole Message
Parts of a Message
Language Has Rules
Our Reality Is Shaped by Our Language
Language Is Arbitrary and Symbolic
Language Is Abstract
Language Organizes and Classifies Reality
Cliché
Jargon
Slang
Sexist and Racist Language
Euphemisms
Doublespeak
Visual Communication
Signposts
Internal Summaries and Foreshadowing
Repetition
Define Your Terms
Choose Precise Words
Consider Your Audience
Take Control of Your Tone
Check for Understanding
Be Results Oriented
Self-Concept
Self-Fulfilling Prophecy
Selection
Organization
Interpretation
Why Don’t We All See Eye to Eye?
Individual Differences in Perception
Demographic Traits
Improving Your Perceptions of Your Audience
Fairness in Communication
Active Listening and Reading
When the Going Gets Tough
Reading
Writing
Constructive Criticism and Targeted Practice
Critical Thinking
More Qualities of Good Writing
Rhetorical Elements and Cognate Strategies
Colloquial
Casual
Formal
Words Are Inherently Abstract
Words Are Governed by Rules
Words Shape Our Reality
Words and Your Legal Responsibility
Do Sweat the Small Stuff
Get the Target Meaning
Consider the Nonverbal Aspects of Your Message
Review, Reflect, and Revise
Thinking Critically
Overcoming Fear of Writing
Determining Your Purpose
Credibility, Timing, and Audience
Communication Channels
Narrowing Your Topic
Focus on Key Points
Planning Your Investigation for Information
Staying Organized
Business Ethics
Giving Credit to Your Sources
Challenges of Online Research
Evaluating Your Sources
Managing Your Time
Compiling Your Information
General Purpose and Thesis Statements
Organizing Principles
Outlines
Paragraphs
Effective Sentences
Transitions
Formal versus Informal
Introductions: Direct and Indirect
Adding Emphasis
Active versus Passive Voice
Commonly Confused Words
Making Errors at the Speed of Light
Effective Argumentation Strategies: GASCAP/T
Evidence
Appealing to Emotions
Recognizing Fallacies
Ethical Considerations in Persuasion
Evaluate Content
Evaluate Organization
Evaluate Style
Evaluate Readability
Format
Facts
Names
Spelling
Punctuation
Grammar
Break Up Long Sentences
Revise Big Words and Long Phrases
Evaluate Long Prepositional Phrases
Delete Repetitious Words
Eliminate Archaic Expressions or References
Avoid Fillers
Eliminate Slang
Evaluate Clichés
Emphasize Precise Words
Evaluate Parallel Construction
Obscured Verbs
The “Is It Professional?” Test
Five Steps in Evalution
Delivering the Evaluation
Proofreading
Design Evaluation
Indirect Feedback
Direct Feedback
Internal Feedback
External Feedback
Interviews
Surveys
Focus Groups
Obtaining Feedback with Qualitative Research
Obtaining Feedback with Quantitative Research
Texting
E-mail
Netiquette
Memos
Letters
Common Proposal Elements
Two Types of Business Proposals
Sample Business Proposal
What Is a Report?
Types of Reports
Main Parts of a Résumé
Maximize Scannable Résumé Content
Format for a Common Sales Message
Sales Message Strategies for Success
Determine the General and Specific Purpose
Can I Cover the Topic in Time?
Will My Topic Be Interesting to My Audience?
How Much Information about My Topic Is Readily Available?
Putting It All Together
Know Yourself and Your Audience
Saving Time
Appeal, Appropriateness, and Ability
Use Your Self-Inventory
Writing Your Thesis Statement
Narrow Your Topic and Focus on Key Points
Plan Your Search for Information
Ethics, Content Selection, and Avoiding Plagiarism
Searching for Information on the Internet
Speaking in Public Is Not Like Killing Lions
You Don’t Have to Be Perfect
Organization Is Key to Success
Speaking in Public Is Like Participating in a Conversation
Language
Nature of Perception
Ethnocentrism
Nonverbal Communication Is Fluid
Nonverbal Communication Is Fast
Nonverbal Communication Can Add to or Replace Verbal Communication
Nonverbal Communication Is Universal
Nonverbal Communication Is Confusing and Contextual
Nonverbal Communication Can Be Intentional or Unintentional
Nonverbal Messages Communicate Feelings and Attitudes
We Believe Nonverbal Communication More than Verbal
Nonverbal Communication Is Key in the Speaker/Audience Relationship
Space
Time
Physical Characteristics
Body Movements
Touch
Paralanguage
Artifacts
Environment
Positions on the Stage
Gestures
Facial Gestures
Purpose, Emphasis, Support, and Clarity
Methods and Materials
Preparing Visual Aids
Using Visual Aids
Using PowerPoint as a Visual Aid
Use of Color
Helpful Hints for Visual Aids
Watch Reactions
Enroll an Observer
Focus on a Specific Type of Nonverbal Communication
Context
Audience
Purpose
Tone
Emphasis
Engagement
Clarity
Conciseness
Arrangement
Credibility
Expectation
Reference
Share
Increase Understanding
Change Perceptions
Gain Skills
Exposition versus Interpretation
Explanation
Report
Description
Demonstration
Motivating the Listener
Framing
Additional Tips
Start with What You Know
Consider Your Audience’s Prior Knowledge
Adapting Jargon and Technical Terms
Using Outside Information
Presenting Information Ethically
Sample Informative Presentation
Sample Speech Guidelines
Principle of Reciprocity
Principle of Scarcity
Principle of Authority
Principle of Commitment and Consistency
Principle of Consensus
Principle of Liking
Stimulate
Convince
Call to Action
Increase Consideration
Develop Tolerance of Alternate Perspectives
Maslow’s Hierarchy
Social Penetration Theory
Argumentation Strategies: GASCAP/T
Eleven Points for Speaking Ethically
Avoiding Fallacies
Attention Statement
Introduction
Body
Conclusion
Residual Message
Creating an Elevator Speech
Common Elements of Effective Sound Bites
Strategies for Effective Meetings
Proposing a Toast
Roasts
Effective Viral Messages
Dimensions of Self
Principles of Self-Disclosure
Interpersonal Relationships
Conversation as a Ritual
Employment Interviewing
Conflict Management Strategies
Evaluations and Criticism in the Workplace
Presenting Negative News in Person
Presenting Negative News in Writing
Developing Your Crisis Communication Plan
Holding a Press Conference
Rites of Initiation
Common History and Traditions
Common Values and Principles
Common Purpose and Sense of Mission
Individualistic versus Collectivist Cultures
Explicit-Rule Cultures versus Implicit-Rule Cultures
Uncertainty-Accepting Cultures versus Uncertainty- Rejecting Cultures
Time Orientation
Short-Term versus Long-Term Orientation
Masculine versus Feminine Orientation
Direct versus Indirect
Materialism versus Relationships
Low-Power versus High-Power Distance
Preparation
Acculturation Process
Living and Working Abroad
Types of Groups in the Workplace
Primary and Secondary Groups
If Two’s Company and Three’s a Crowd, What Is a Group?
Group Life Cycle Patterns
Life Cycle of Member Roles
Positive and Negative Member Roles
Define the Problem
Analyze the Problem
Establish Criteria
Consider Possible Solutions to the Problem
Decide on a Solution
Teamwork
Leadership
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Business Communication for Success

Business Communication for Success

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Published by: aftaba_29 on Sep 09, 2011
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08/17/2013

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