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Table Of Contents

SEVEN BUSINESS MODELS
Model One: Traditional
Model Two: Open Source
Model Three: Outsourcing
Model Four: Hybrid
Model Five: Hybrid+
Model Six: Software as a Service
Model Seven: Internet
Cost of Software
Summary
Webex Story
Financial Applications
Concur Story
Netsuite Story
Human Resource Applications
Kenexa Story
Taleo Story
Successfactors Story
CRM for Marketing
Vocus Story
Omniture Story
Constant Contact Story
CRM for Sales
Salesforce.com Story
CRM for Service
RightNow Technologies Story
Vertical Applications
DealerTrack Story
Blackbaud Story
OpenTable Story
Cloud Service Stack
DATA CENTER CLOUD SERVICES
Network Cloud Services
Power Quality
Power Utilization Efficiency
Power Carbon Footprint
Economics
COMPUTE & STORAGE CLOUD SERVICES
Business Models
High Growth Applications
Aperiodic Bursty
On Off Applications
Periodic Bursty
Storage Cloud Services
Specialized Cloud Services (aka Private Cloud)
Today’s Clouds are Small
Computer Carbon Footprint
SOFTWARE DEVELOPMENT CLOUD SERVICES
Application Spectrum
Multi-tenancy
Software Development Lifecycle
Horizontal Platform Services
Microsoft Azure Story
Google AppEngine Story
Vertical Platform Services
Facebook Story
NetSuite Story
Testing
Customization
Traditional vs. Cloud Development
Change Management
eBay Story
Availability Management
Performance Management
Security Management
Care Rehab Story
Mexico Story
Search-based Applications
MARKETING
Economics of Sales & Marketing
Traditional Sales & Marketing
Email Marketing
e-Loan Story
Search Marketing
Social Media Marketing
Get Notorious
Educate & Select
SALES
Selling New Application Cloud Services
Contracts
Service Level Agreements
Sales Compensation
Installed Base Sales
Indirect Channels
FINANCE
Revenue Recognition
Monthly Recurring Revenue (MRR)
Cash
Cost of Sales: When to Hire for More Sales
Churn: Cost of Keeping a Customer
Financial Systems
Venture Capital
HUMAN RESOURCES
Right People, Right Stage
Culture
Scrape
Buy New
Remodel
World of Work
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Introduction to Cloud Computing Business and Technology

Introduction to Cloud Computing Business and Technology

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Published by Todd Whittaker

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Published by: Todd Whittaker on Sep 12, 2011
Copyright:Attribution Non-commercial

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06/27/2013

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