Description

By Herbert L. Roitblat, Ph.D.

Understanding and using sampling depends mostly on common sense and one or two counter-intuitive ideas. At the very heart of sampling is the notion of probability. That are the chances that some event will happen? Probability is very familiar to anyone who has ever played a card game or rolled dice. In sampling, probability can often be simply understood as a proportion. What percentage of these documents, for example, are going to be responsive? In other situations, it can be thought of as likelihood. How likely am I,
for example, to find a responsive email on this backup tape?