A New Coffee Cafe Strategy Formulation

 
 
 
 
 

by toshnidhi

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Description

A new coffe cafe setup strategy formulated in this report, with respect ot the marketing.

Pdf_16x16 7 Pages

Date Added

10/11/2008
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Uncategorized.

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Psychofishy

One other thing - what does the membership card offer (discount/promo/secret menu items) and what is the fee for?

11 / 26 / 2008
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Psychofishy

This is a bit thin, no statement of competition or positioning - no actual strategy to bring people into, or returning to the cafe - what about local businesses and shoppers - why would they have a coffee here and not elsewhere. Must have been done by first year students.

11 / 26 / 2008
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