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Humanize: How People-Centric Organizations Succeed in a Social World I
www.humanizebook.com
 
I
Generative Worksheet
1 o 19
Humanize Worksheet:
How to Be Generative
The worksheets which accompany
Humanize: How People-Centric OrganizationsSucceed in a Social World
are designed to help you start humanizing your organization,whether you are a top-level executive, in middle management, or a ront line employee.The basic process or the worksheets is the same or everyone; but we do includesome additional inormation customized to these three levels because our goal is tohelp you get the ball rolling in your organization, no matter where in the system youmight be.
Humanize
spells out our key elements or humanizing organizations:
„
Open 
„
Trustworthy 
„
Generative 
„
Courageous
This worksheet is about creating more
generative
organizations.
We’re here to help. Contact the authors:
Jamie Notter VP, ConsultingManagement Solutions Plus, Inc. jnotter@mgmtsol.com(240) 404-6493www.getmejamienotter.comMaddie Grantchie social media strategistSocialFish, LLCmaddie@socialsh.org(202) 713-5343www.socialsh.orgCopyright © 2011, Pearson Publishing
humanize
 by jamie notter & maddie grant
how people-centric organizations succeed in a social world
 
Humanize: How People-Centric Organizations Succeed in a Social World I
www.humanizebook.com
 
I
Generative Worksheet
2 o 19
Overview of Humanize Chapter 8:
How to Be Generative
This worksheet assumes you’ve read the book, and it is probably a goodidea to re-read
Chapter 8: How to Be Generative
, beore you begin.
Generative organizations have cultures that embrace inclusion.
„
They seek out dierence wherever they can, knowing it drives innovation.
„
People are skilled in confict resolution so they can handle dierence.
„
Decision making is distributed and not in the hands o the same ew people all the time.
„
People are allowed to be themselves, both in the oce and online.
„
Paradox is okay: people are sensitive, but don’t hold back; people are proud but know they’re imperect;people expect change but maintain a stable identity.
Generative organizations have internal structure and processes thatmaximize collaboration.
„
Processes that used to be controlled are now opened up or collaboration across traditional boundaries.
„
For example, “brand” is now co-created with consumers and employees at all levels; it lives and grows,rather than only being distributed by communication vehicles.
„
 And strategy actively connects the top and bottom o the system so the “what” and the “how” arecollaboratively dened.
In generative organizations, individuals have a strong capacity to buildrelationships.
 
„
Individuals know themselves and understand others well enough to negotiate strong interpersonalrelationships.
„
They have advanced competency in communication because that is the oundation or strong relationships.
„
They understand how networks work; it’s not just one-on-one relationships. 
„
They leverage social media in their relationship building.
 
Humanize: How People-Centric Organizations Succeed in a Social World I
www.humanizebook.com
 
I
Generative Worksheet
3 o 19
Humanize Worksheet
How to Be Generative
Instructions
By ocusing on these concepts in the three areas o organizational culture, internal structure and process, andindividual behavior, this worksheet will allow you to assess your organization’s capacity or being generative,and come up with action items that will help you to move towards being more generative.The purpose o this worksheet is ultimately to get you to do something. Reading our book is awesome (thankyou, by the way), but nothing changes by reading a book. Change happens when people start behavingdierently. When people start working dierently. Our mantra: i you do what you always did, you’ll get what youalways got.
We eel strongly that our organizations need to be more human... That’s where you come in.
The worksheet is divided into three sections to be completed in order. They build upon each other to complete anal plan.
1
Your Assessment
Start by answering questions about you and your organization. Complete a quick quiz where you give30 numerical ratings on being generative in terms o culture, process and behavior. Then there are ouropen-ended questions or you to answer to ll in the gaps.
2
Conversations and Data
This section helps you have targeted conversations with others so you can collect necessary dataand brainstorm ideas or taking action. We’ll help you set up individual meetings, group meetings, andproduce summary reports.
3
Action Plan
This section will help you design an action plan or next steps to help make your organization moregenerative. We’ll help you prioritize potential actions, both big and small, and map out what you aregoing to do next.
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