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Kentucky Center for Smoke-Free Policy E-Mails Part 5

Kentucky Center for Smoke-Free Policy E-Mails Part 5

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09/17/2011

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Spagnuolo, Amy R
From:
Johnson, John DSent:To:Tuesday, March 15, 2011 9:24 AMHahn, Ellen J; Marijanovic, NinaCc:Kercsmar, Sarah; Mundy, Monica
E;
Sidney, Hilarie E
Subject:
RE: [Smokefree-Talkj greenwashing royale, or "Keep America Smoking
..
Beautiful!!"
Yes,
absolutely.
I
thinkat
this
point
most large corporations, especially
the
ones
who
are engaged in business
that
is
profitable and also shady, are engaged in these practices. This happens a
lot
in
oil-
BP
being a good example.
From:
Hahn, Ellen J
Sent:
Tuesday, March
15, 2011 7:43
AM
To:
Johnson, John
D;
Marijanovic, Nina
Cc:
Kercsmar, Sarah; Mundy, Monica
E;
Sidney, Hilarie E
Subject:
RE:
[Smokefree-Talk] greenwashing royale,
or
"Keep America Smoking ... Beautiful!!"Good caution. However,
if
you look
at
the history
ofthe
PM
front
groups, you will see
that they
have a long history
of
supporting
'good'
socially responsible causes like this one. The goal may be
more
one
of
garnering credibility thanactually
promoting
smoking.
If
you read
the
tobacco documents, you
will
see
that
this
is
one
of
their
key strategies. Forexample, PM funds
the
Community Action Council in Bowling Green.
If
you look at
their
website
you
see absolutelynothing
about
tobacco
promotion
or
tobacco control. However,
the
funding link does enough
to
create a subtle
pro-
tobacco link
through
doing 'good things'
as
a good corporate citizen. Beware
of
KAB!!EllenEllen
J.
Hahn, PhD,
RN
Professor and Director, Tobacco Policy Research ProgramDirector, Kentucky Center
for
Smoke-free PolicyAssistant Director, Center
for
Biobehavioral Research in Self-Management
of
Cardiopulmonary DiseaseUniversity
of
KentuckyCollege
of
Nursing and College
of
Public Health
751
Rose
StreetLexington,
KY
40536-0232859-257-2358859-323-1057
(FAX)ejhahnOO@email.uky.eduwww.mc.uky.edu/tobaccopolicywww.kcsp.uky.edu
Find kysmoke/ree
on
and
From:
Johnson, John D
Sent:
Monday, March 14,
2011 3:52
PM
To:
Hahn, Ellen J; Marijanovic, Nina
1
 
Cc:
Kercsmar, Sarah; Mundy, Monica
E;
Sidney, Hi)arie E
Subject:
RE:
[Smokefree-Talk] greenwashing royale,
or
"Keep America Smoking ... Beautiful!!"
Yes,
I've been looking
at
this site. I do have a somewhat different read on it, however. While some
of
the things
that
KAB
encourages may have the
(I
would argue) latent consequence
of
promoting the continuation
of
smoking (ashtrayson
golf
carts and pocket ash-trays,
for
example), these efforts seem
to
be a small part
of
their
purpose. Theiroverarching purpose
is
litter
prevention,
not
tobacco control,
so
it
wouldn't necessarily
be
reasonable
for
them
to
work
toward tobacco control.
We
may
be
able
to
convince them
that
tobacco control
is
consistent
with their
mission
to
create healthy communities,
but
we'd probably have
to
wait
until their grant funding
from
Phillip Morris runs
out.
©
It
seems most
of
their
work
is
to
prevent and clean
up
litter
and developing urban green spaces.This very comprehensive study they did was funded by Phillip Morris, and I'm sure Morris
is
using
KAB
to
get
as
muchmileage
out
of
this
effort
to
encourage
litter
control while also encouraging the status quo
in
tobacco consumption. I
don't
think, however, this organization fits the typical profile
of
an
opposition group
that
we encounter.
The
contacts listed on the
KAB
website are waste management people and volunteer coordinators
for
communityimprovement efforts and
seem
to
have
no
clear connection
to
tobacco promotion.
If
we do
write
an
opposition pieceon this I
think
we need
to
be
careful
about
how we link the actions and motives
of
KAB
to
those
of
the tobacco industry.
It
seems
to
me
that
the email
from
the smoke-free listserve goes
too
far in making those connections and makes a
number
of
assertions
that
seem
to
be
not
only unscientific, but quite reactionary and borderline libel. I'm certainly open
to
correction on that.I
don't
think
it
is
wrong
to
address the aspect
of
these efforts
that
support the status quo
of
tobacco consumption,
but
Ijust wanted
tooffer
a
bit
of
caution here. I hope that makes
sense
and doesn't come across like I'm being funded byPhillip Morris.
©
John
From:
Hahn, Ellen J
Sent:
Saturday, March 12, 2011 7:29
AM
To:
Johnson, John
D;
Marijanovic, Nina
Cc:
Kercsmar, Sarah; Mundy, Monica
E;
Sidney, Hilarie E
Subject:
FW:
[Smokefree-Talk] greenwashing royale,
or
"Keep America Smoking ... Beautiful!!"John,I
cc:
you on
an
email re
Keep
Lex
Beautiful-here
is
the notice I got about it. We need
to
put
this in the April newsletter
for
sure!! Monica and
Hilarie-another
group
to
monitor
in
KY.
Look at the map at the
KAB
website and
see
that
thereare
about four
KY
contacts. Need
to
keep a watch on those websites. Interesting
that
one site
is
in
Hopkinsville and onein Covington
...
EllenEllen
J.
Hahn,
PhD,
RN
Professor and Director, Tobacco Policy
Research
ProgramDirector, Kentucky Center
for
Smoke-free PolicyAssistant Director, Center
for
Biobehavioral
Researchin
Self-Management
of
Cardiopulmonary DiseaseUniversity
of
KentuckyCollege
of
Nursing and College
of
Public Health751
Rose
StreetLexington,
KY
40536-0232859-257-2358859-323-1057
(FAX)
ejhahnOO@email.uky.eduwww.mc.uky.edu/tobaccopolicy
2
 
www.kcsp.uky.edu
§sp
_#ll'oIi<y
Find kysmokejree
on
and
COLLEGE OF NURSING
Our Gool
i~
to
Help
You
Reolim'yburs
From:
smokefree-talk@googlegroups.com [mailto:smokefree-talk@googlegroups.com]
On
Behalf
Of
tim@timfiller.com
Sent:
Saturday,
March 12, 2011
12:20
AM
To:
bronson.frick@no-smoke.org
Cc:
smokefree-talk@googlegroups.com
Subject:
[Smokefree-Talk] greenwashing
royale,
or
"Keep America Smoking
...
Beautiful!!"
That little 10 project deal
is
just
a starter greenwash campaign, but doesn't hold a candle to the King Daddy
of
tobacco industry greenwash campaigns funded
by
both Philip Morris and
RJ
Reynolds through Keep AmericaBeautiful. And through KAB, hundreds oflocal "Keep Beautiful" municipal organizations areserving the interests
of
the tobacco industry to reinforce and institutionalize smoking, minimize the issuesassociated with public smoking, downplay the
hanu
of
tobacco product litter and to give legitimacy to tobaccocompanies as civic partners.
10
locations should
be
considered small fries compared with the 240 grant projects across the country KAB hadlast year. What the Marlboro project does say is that KAB has been such a success at no cost to smokingconsumption that it is safe to attach the largest domestic tobacco brand's name to the project. (Kinda like howthey test marketed snus under the brand name Taboka, a throwaway brand name, until it tested safe enough--imean "safe" in tenus
of
consumer opinion and whether the pUblic/consumers would react positively
or
negatively to it, not safe as im not hazardous to human health--to brand it
as
a part
of
the Marlboro family
of
products.Read this press release below from one month ago to find out how much Keep America Beatiful is fronting forBig Tobacco. Also, learn how their local projects--probably including one near you--are serving the tobaccoindustry'S objectives.KAB's answer to tobacco product litter?
1.
What litter?2. Ashtrays3. Signage4. Ashtrays5.Personal pocket ashtrays6. Self-promotionI can almost
hear
it now, because hear it at every council meeting ... we don't need a smokefree law, cuz
we
havethese signs.Love this part
of
the press release, a quote from a grantee in Akron:"Our ambassadors were also proactive in distributing pocket ashtrays to smokers within our downtown, whichproved effective."
3

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