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Email Marketing Check‐Up:
How To Diagnose and PreventCommon B2B Email Failures
© 2011 Marketo, Inc.
#Marketo
 
Speakers
Shar VanBoskirk, Forrester Research
Vice President and Principal Analyst
Jon Miller, Marketo
VP Marketing@jonmiller2
#Marketo
 
© 2011 Forrester Research, Inc. Reproduction Prohibited
3
How do business marketers use email today?What are some common pitfalls for B2B email marketers?How can B2B marketers improve email program performance?
Agenda
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