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Dalda Research Proposal

Dalda Research Proposal

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Published by: api-3696157 on Oct 14, 2008
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03/18/2014

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COURSE
METHODS IN BUSINESS RESEARCH
ORGANIZATION
DALDA FOODS PRIVATE LIMITED
GROUP MEMBERS

ALI HAMZA KAMAL
AVAIS BABAR CHISHTI
KAMRAN AZIZ
MUHAMMAD HAMZA

CLASS
BBA VI-II
DATE
26 JANUARY, 2007
RESEARCH
P R O P O S A L
ORGANIZATION OVERVIEW
COMPANY PROFILE

When you hear the name Dalda the image of quality conjures up in your mind. Dalda has earned the trust of its consumers over a period of almost 60 years. In fact Dalda is the pioneer of vegetable oil and banaspati ghee in the country. It all started almost 60 years ago when Dalda's food scientists pioneered a way of preserving the goodness of vegetable oils in a manner which preserved the taste and tradition of ghee but was a healthier substitute -thus Dalda Banaspati was born. This quality and taste was made available to millions of consumers in the country. Ever since Dalda has kept up the high quality and consumers have responded by always rating it as number one in quality and taste. Dalda Foods is the only company which has ISO 9002 for Quality, ISO 14001 for Environment and OHSAS 18001 for Health and Safety Standards in this sector

Dalda Foods\u2019 commitment to quality and maintaining a socially and environmentally responsible business is reflected in it being the only edible oil and fats manufacturing company in Pakistan which is certified by Bureau Veritas Quality (BVQI), a widely recognised international certification organisation, for Quality, Environment and Health and Safety performance. Thus Dalda Foods has the distinction of being the only edible oil and fats producer which has ISO 9002 for Quality, ISO 14001 for Environment and OHSAS 18001 for Occupational Health and Safety certifications.

It is a reflection of Dalda Foods commitment to corporate social responsibility, good corporate governance and also a matter of pride and distinction that it is the only edible oil and fats manufacturing company in Pakistan which has installed an effluent treatment plant at its manufacturing site. The treated effluent water meets or is better than the National Environmental Quality Standards (NEQS) and is used in the lawns of the factory for irrigation purposes.

Dalda Foods is the first and the only edible oils factory in Pakistan to have its own effluent treatment plant. When you visit the Dalda Foods factory, you will not fail to notice the beautiful green lawns, all irrigated by the treated effluent water. This is Dalda's humble contribution towards conserving and sustaining this precious natural resource.

ISO certifications for performance on matters of Quality, Environmental

Care and Health and Safety are influencing the way companies across the globe do business. In developing countries like Pakistan these are frequently used to help raise standards and improve competitiveness. In developed countries it is importantly becoming a key consideration in doing business to business transactions. Dalda Foods operations can thus be benchmarked against organisations of international repute.

Fats and oils are an important part of a healthy diet. Your body needs fat to function properly. That is why nature has made 15-20 per cent of the body weight of an adult from fats. However, not only the quantity but type of fat eaten is also very important. Here the clear choice is Dalda.

Dalda VTF Banaspati, Dalda Cooking Oil and Planta Cooking Oil are made from a selection of finest vegetable oils \u2014 canola, sunflower, soybean, cottonseed, and palm oil. These are hygienically produced in one of the most modern, computerised processing plants where the natural goodness of oils is preserved for the users.

Dalda VTF Banaspati is the healthiest banaspati of Pakistan because it is Virtually Trans Fat Free. Dalda Cooking Oil is only cooking oil in Pakistan which preserves the natural goodness of oil. Planta Cooking Oil has the distinction of being the only high quality cooking oil with the benefits of oil and the taste of Banaspati.

Dalda Foods has been able to deliver the best possible cooking mediums to millions of its consumers' using its International Technology and Expertise. The trust of its consumers has enabled it become the leading brand in its category. Every day millions of consumers use one or more of its brands. Dalda not only aims to provide the best cooking medium to its consumers, but also to act in a responsible manner and make a meaningful contribution to society. Dalda Foods strongly believes that long term success of any business is intimately connected with the well-being of society and the environment in which it operates.

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