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A Hand Book for the International Marketer

 
 
 
 
 
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International Marketing is an interesting subject that every global business entity cannot ignore. In this pithy and brisk presentation, Billy Sichone synthesises the major tenets in the contemporary marketing scene in a ferociously competitive dynamic global economy. The astute Marketer, student and merchant will do themselves a great favour to peruse through this volume.

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Date Added

10/14/2008

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