October 10-16, 2011
Vol. II No. 70
“Stay hungry.Stay foolish.”-- Steve Jobs
To page 7
(NOTE: No one can tell his own story better than himself. So that theeditor decided to post this moving and inspiring speech of the geniusof Apple computer company,Steve Jobs, telling about three stories fromhis life. This is a tribute to this won-derful man sent by God to mankind.)
am honored to be
with you tody tyour commence-ment from one of
the nest universi
-ties in the word. I never grduted from coege.
Truth be told, this is the
cosest I’ve ever gottento coege grdution.Tody I wnt to te youthree stories from my ife.
That’s it. No big deal.
Just three stories.
The first story is aboutconnecting the dots.
I dropped out of Reed
College after the rst 6months, but then stayed
round s drop-in for n-
other 18 months or so be
-fore I rey quit. So whydid I drop out?
It started before I was born. My biological moth
-er ws young, unwed co-ege grdute student, ndshe decided to put me upfor doption. She fet very
strongly that I should beadopted by college gradu
-tes, so everything ws
set for me to be adopted at birth by a lawyer and his
wife. Except tht when I popped out they decidedt the st minute tht theyrey wnted gir.So my prents, whowere on witing ist, got c in the midde of the
night asking: “We have anunexpected baby boy; do
you wnt him?” They sid:
“Of course.” My biologi
-c mother ter found outtht my mother hd never grduted from coegend tht my fther hdnever grduted from highschoo. She refused to sign
the nal adoption papers.
She ony reented fewmonths ter when my pr-ents promised tht I woudsomedy go to coege.and 17 yers ter Idid go to coege. But Inivey chose coegetht ws most s expen-sive s Stnford, nd of
my working-class parents’savings were being spent
on my coege tuition.after six months, Icoudn’t see the vue init. I hd no ide wht Iwnted to do with my ifend no ide how coege
was going to help me g
-ure it out. and here I wsspending of the moneymy prents hd sved their
STEVE JOB’S COMMENCEMENT SPEECHAT STANFORD UNIVERSITY IN 2005
entire ife. So I decided todrop out nd trust tht it
would all work out OK.
It ws pretty scry t the
time, but looking back itwas one of the best deci
-sions I ever mde. Theminute I dropped out I
could stop taking the re
-quired csses tht didn’t
interest me, and begin
dropping in on the ones
that looked interesting.
It wsn’t romntic. Ididn’t hve dorm room,
so I slept on the oor in
friends’ rooms, I returned
coke bottles for the 5¢deposits to buy food with,and I would walk the 7
mies cross town everySundy night to get one
good meal a week at the
Hre Krishn tempe.Ioved it. and much of
what I stumbled into by
foowing my curiositynd intuition turned out to
be priceless later on. Let
me give you one exmpe:Reed Coege t thttime offered perhps the
best calligraphy instruc
-tion in the country.Throughout the cm- pus every poster, every
label on every drawer,was beautifully hand cal
-igrphed. Becuse I hddropped out nd didn’t
have to take the normalclasses, I decided to take
cigrphy css to ernhow to do this.
I learned about serif
nd sn serif typefces,
about varying the amountof space between differentletter combinations, aboutwhat makes great typog
raphy great. It was beauti
-fu, historic, rtisticy
subtle in a way that sci
-ence cn’t cpture, nd Ifound it fscinting. Noneof this hd even hope of ny prctic ppictionin my ife.But ten yers ter,when we were designing
the rst Macintosh com
puter, it all came back to
me. and we designed it into the Mc.
It was the rst comput
er with beautiful typogra
- phy. If I hd never droppedin on tht singe course incoege, the Mc woudhve never hd mutipetypefces or proportion-y spced fonts. andsince Windows just copied
the Mac, it’s likely that no
person computer woudhve them. If I hd never dropped out, I woudhve never dropped inon this cigrphycss, nd personcomputers mightnot hve the won-derfu typogr- phy tht theydo.
Of course itwas impossible
to connect the
forwrd when Iws in coege.But it ws very,
very clear look
ten yers ter.
My second storyis about love andloss.
I was lucky — I
found wht I oved todo ery in ife. Woznd I strted appe inmy prents grge when I
was 20. We worked hard,and in 10 years Apple had
grown from just the twoof us in grge into
$2 billion company withover 4000 employees. Wehad just released our nestcreation — the Macintosh — a year earlier, and I had just turned 30. And then Igot red. How can you getred from a company you
strted?We, s appe grewwe hired someone who Ithought ws very tentedto run the compny with
me, and for the rst year
or so things went we. Butthen our visions of the fu-
ture began to diverge and
eventuy we hd f-ing out. When we did, our Bord of Directors sidedwith him.
So at 30 I was out. Andvery publicly out. Whathad been the focus of my
entire dut ife ws gone,nd it ws devstting.
I really didn’t know
wht to do for fewmonths. I fet tht I hd etthe previous genertion of entrepreneurs down - tht
I had dropped the baton asit was being passed to me.I met with David Packardand Bob Noyce and tried
to poogize for screwing
up so badly.I was a very public
fiure, nd I even thought
about running away from
the vey. But somethingsow-
-gn todwn on me
— I still loved
wht I did. The turnof events t appe hd not
changed that one bit. I had been rejected, but I was
sti in ove. and so I de-cided to strt over.
I didn’t see it then, but
it turned out tht getting
red from Apple was the best thing that could have
ever hppened to me. The
heaviness of being suc
cessful was replaced bythe lightness of being a beginner again, less sureabout everything. It freed
me to enter one of the mostcretive periods of my ife.
During the next ve
yers, I strted compnynmed NeXT, nother compny nmed Pixr,nd fe in ove with nmzing womn who
would become my wife.
Pixr went on to crete
the world’s rst computer animated feature lm, Toy
Story, nd is now the mostsuccessfu nimtion stu-dio in the word.
In a remarkable turnof events, Apple bought
NeXT, I returned to appe,nd the technoogy we de-veoped t NeXT is t thehert of appe’s currentrenissnce. andlurene nd I hve won-derfu fmiy together.I’m pretty sure none of this woud hve hppened
if I hadn’t been red from
appe. It ws wfu tsting
medicine, but I guess the
ptient needed it.Sometimes ife hits you
in the head with a brick.
Don’t ose fith. I’m con-vinced tht the ony thing
that kept me going was
tht I oved wht I did.
You’ve got to nd what
you ove. and tht is s
true for your work as it is
for your overs.
Your work is goingto ll a large part of your life, and the only way to betruly satised is to do whatyou believe is great work.
and the ony wy to do
great work is to love what
you do.If you hven’t found it
yet, keep looking. Don’t
sette. as with mtters
of the heart, you’ll knowwhen you nd it. And, like
ny gret retionship, it
just gets better and better
s the yers ro on. So
keep looking until you nd
it. Don’t sette.
My third story is aboutdeath.
When I ws 17, I red quote tht went something
like: “If you live each day
s if it ws your st, some-dy you’ most certiny
be right.” It made an im
- pression on me, nd sincethen, for the pst 33 yers,
I have looked in the mirror every morning and asked
mysef: “If tody were thest dy of my ife, woud I
want to do what I am about
to do tody?” and when-
ever the answer has been
“No” for too mny dys
in a row, I know I need to
Remembering that I’ll be dead soon is the most
importnt too I’ve ever encountered to hep me
make the big choices in
ife. Becuse most ev-
erything — all external
fear of embarrassment or
fiure - these things justf wy in the fce of deth, eving ony whtis truy importnt. Re-
membering that you aregoing to die is the bestway I know to avoid thetrap of thinking you havesomething to lose. You arealready naked. There is no
reson not to foow your hert.
About a year ago I was
dignosed with cncer. I
had a scan at 7:30 in the
morning, nd it ceryshowed tumor on my pncres. I didn’t even
know what a pancreas
ws. The doc-tors todme thisws-mostcer-tiny typeof cncer tht is incur-
able, and that
I shoud expectto ive no on-ger thn three tosix months. Mydoctor dvisedme to go homend get my f-firs in order,which isdoctor’scode for pre- preto die.It mensto try to
tell your kids
everything youthought you’d hve
the next 10 years to tell
them in just few months.
It means to make sure ev
erything is buttoned up sothat it will be as easy as possible for your family.
It mens to sy your good-
I ived with tht dig-nosis dy. lter tht
evening I had a biopsy,where they stuck an en
-doscope down my throt,through my stomch ndinto my intestines, put neede into my pncresnd got few ces fromthe tumor. I ws sedted,
but my wife, who was
there, tod me tht whenthey viewed the ces un-der microscope the doc-
tors started crying becauseit turned out to be a very
rre form of pncretic
cancer that is curable with
surgery. I hd the surgery
and I’m ne now.
This ws the cosest
I’ve been to facing death,
nd I hope it’s the cos-est I get for few moredecdes. Hving ivedthrough it, I cn now sy
this to you with a bit more
certinty thn when deth