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Slide Manajemen Operasi (Chapter 05)

Slide Manajemen Operasi (Chapter 05)

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03/18/2014

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OPERATIONS MANAGEMENT
OPERATIONS MANAGEMENT
INTEGRATING MANUFACTURING AND SERVICES
INTEGRATING MANUFACTURING AND SERVICES
FIFTH EDITION
FIFTH EDITION
Mark M. Davis
Mark M. Davis
Janelle Heineke
Janelle Heineke
Copyright \u00a92005, The McGraw-Hill Companies, Inc.
Copyright \u00a92005, The McGraw-Hill Companies, Inc.
PowerPoint Presentation by
PowerPoint Presentation by
Charlie Cook, The University of West Alabama
Charlie Cook, The University of West Alabama
CHAPTER
PowerPoint Presentation by Charlie Cook
PowerPoint Presentation by Charlie Cook
The University of West Alabama
The University of West Alabama
Copyright
Copyright\u00a9
\u00a9 2005 The McGraw-Hill Companies. All rights reserved.
2005 The McGraw-Hill Companies. All rights reserved.
Integrating Manufacturing
and Services
5
Copyright
Copyright\u00a9
\u00a9 2005 The McGraw-Hill Companies. All rights reserved.
2005 The McGraw-Hill Companies. All rights reserved.
McGraw-Hill/Irwin 5
McGraw-Hill/Irwin 5\u2013
\u20133
3
CHAPTER OBJECTIVES
\u2022Demonstrate the importance of aligning the goods and services
components of the product bundle.
\u2022Present several frameworks that provide insights for integrating
manufacturing and services.
\u2022Introduce alternative approaches for using services to create value
for manufacturing firms.
\u2022Illustrate how services can add value to goods.

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