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Market Research Report :OTC Drug Market in India 2011

Market Research Report :OTC Drug Market in India 2011

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Published by Netscribes, Inc.

For the complete report, get in touch with us at : info@netscribes.com

Over-the-counter drug market in India ranks eleventh in the global OTC market and is expected to reach the ninth position within the next five years. Since Indian patients have a huge tendency for self treatment, the Indian market is characterized by a huge demand for OTC drugs. It is a highly fragmented market with a large number of foreign and domestic players. Rising consumer confidence in OTC products, increasing number of shifts from prescription to OTC drugs, increasing focus on brand building, booming retail growth and changing demographics is helping the market to grow. The Indian Government, on its part has taken initiatives to reduce drug prices, has made certain reforms in the tax structure and has undertaken various other initiatives to promote the OTC market. The market is expected to exhibit steady growth over the next few years. The report begins with the introduction section which offers a brief insight into the major over-the-counter segments. It then moves to the market overview section which provides an insight into the global market and then moves on to the Indian market, highlighting the market size and growth. The top ten OTC brands in both the Indian and the global market, along with the sales figures have been provided. The report also provides individual market sizes for the different segments of the OTC market. An analysis of the drivers explains the factors for growth of the industry including rising consumer confidence in OTC products, increasing number of shifts from prescription to OTC drugs, booming retail growth, increasing focus on brand building, changing demographics and lower price control. The key challenges include low penetration in rural areas, preference of home remedies to OTC products, high competition and time consuming clinical trial procedures The government initiatives section gives analyses the efforts to reduce drug prices, changes in the customs duty structure and the various other initiatives undertaken by the Government. A brief overview of the drug market value chain and drug regulations is presented in the next section. It analyses the pharmaceutical value chain, and focuses on the different stages of clinical trial that a drug must pass through. A snapshot of different regulatory frameworks existing in the Indian pharma industry has been shown. The competition section provides an overview of the competitive landscape in the industry. It includes a brief profile of the major players in the market along with their financials. It also includes the latest developments in the industry. ToC Page 1: Executive summary Introduction Page 2: Major OTC segments Market Overview Page 3: Global OTC Drug Market – Overview, Size, & Growth (Value: 2009-15e), Distribution figures (2009) Page 4: Top 10 global OTC brands – Names & sales figures (2009) Page 5: Indian OTC Drug Market- Overview, Size & Growth (Value: 2010-2015e), Distribution figures (2009) Page 6: Top 10 Indian OTC brands – Names & sales figures (2009) Page 7: Vitamins & minerals and Gastrointestinals market - Overview, Size & Growth Page 8: Cough & cold and Analgesics market - Overview, Size & Growth Page 9: Dermatologicals and Lifestyle OTC market - Overview, Size & Growth Drivers & Challenges Page 10: Summary Page 11-16: Drivers Page 17-18: Challenges Government initiatives Page 19: Summary Page 20-21: Government Initiatives Market value chain, regulation and patents Page 22: Pharmaceutical value chain Page 23: Phases of clinical trials Page 24: Drug regulations Page 25: Regulatory frameworks Competition Page 26-31: Major domestic players Page 32-39: Major foreign players Page 40: Recent Developments Strategic recommendation Page 41-42: Strategic Recommendations

For the complete report, get in touch with us at : info@netscribes.com

Over-the-counter drug market in India ranks eleventh in the global OTC market and is expected to reach the ninth position within the next five years. Since Indian patients have a huge tendency for self treatment, the Indian market is characterized by a huge demand for OTC drugs. It is a highly fragmented market with a large number of foreign and domestic players. Rising consumer confidence in OTC products, increasing number of shifts from prescription to OTC drugs, increasing focus on brand building, booming retail growth and changing demographics is helping the market to grow. The Indian Government, on its part has taken initiatives to reduce drug prices, has made certain reforms in the tax structure and has undertaken various other initiatives to promote the OTC market. The market is expected to exhibit steady growth over the next few years. The report begins with the introduction section which offers a brief insight into the major over-the-counter segments. It then moves to the market overview section which provides an insight into the global market and then moves on to the Indian market, highlighting the market size and growth. The top ten OTC brands in both the Indian and the global market, along with the sales figures have been provided. The report also provides individual market sizes for the different segments of the OTC market. An analysis of the drivers explains the factors for growth of the industry including rising consumer confidence in OTC products, increasing number of shifts from prescription to OTC drugs, booming retail growth, increasing focus on brand building, changing demographics and lower price control. The key challenges include low penetration in rural areas, preference of home remedies to OTC products, high competition and time consuming clinical trial procedures The government initiatives section gives analyses the efforts to reduce drug prices, changes in the customs duty structure and the various other initiatives undertaken by the Government. A brief overview of the drug market value chain and drug regulations is presented in the next section. It analyses the pharmaceutical value chain, and focuses on the different stages of clinical trial that a drug must pass through. A snapshot of different regulatory frameworks existing in the Indian pharma industry has been shown. The competition section provides an overview of the competitive landscape in the industry. It includes a brief profile of the major players in the market along with their financials. It also includes the latest developments in the industry. ToC Page 1: Executive summary Introduction Page 2: Major OTC segments Market Overview Page 3: Global OTC Drug Market – Overview, Size, & Growth (Value: 2009-15e), Distribution figures (2009) Page 4: Top 10 global OTC brands – Names & sales figures (2009) Page 5: Indian OTC Drug Market- Overview, Size & Growth (Value: 2010-2015e), Distribution figures (2009) Page 6: Top 10 Indian OTC brands – Names & sales figures (2009) Page 7: Vitamins & minerals and Gastrointestinals market - Overview, Size & Growth Page 8: Cough & cold and Analgesics market - Overview, Size & Growth Page 9: Dermatologicals and Lifestyle OTC market - Overview, Size & Growth Drivers & Challenges Page 10: Summary Page 11-16: Drivers Page 17-18: Challenges Government initiatives Page 19: Summary Page 20-21: Government Initiatives Market value chain, regulation and patents Page 22: Pharmaceutical value chain Page 23: Phases of clinical trials Page 24: Drug regulations Page 25: Regulatory frameworks Competition Page 26-31: Major domestic players Page 32-39: Major foreign players Page 40: Recent Developments Strategic recommendation Page 41-42: Strategic Recommendations

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Published by: Netscribes, Inc. on Oct 21, 2011
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02/04/2014

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Insert Cover Image using Slide Master ViewDo not distort
OTC Drug Market -India
September 2011
 
2
OTC DRUG MARKET IN INDIA 2011.PPT
 S A  M  P  L  E 
Drivers:
Rising consumer confidence in OTCproducts
Increasing number of shifts fromprescription to OTC drugs
Increasing focus on brand building
Booming retail growth
Changing demographics
Lower price control
India currently ranks eleventh in the global Over-the-counter (OTC) drug market
OTC drug market in India is valued at INR X bn in 20--
The market is expected to grow at a CAGR of y% from 20-----
Challenges:
Low penetration in rural areas
Preference of home remedies
Competitive market
Time consuming clinical trial procedures
 
Competition
Highly fragmented market with large number of players
Major foreign players in the market include Company 1, Company 2, Company 3
Major domestic companies include Company 4, Company 5, Company 6
Drivers andChallengesMarket
Executive Summary
Strategicrecommendations
Increased penetration into the rural market
Alternative distribution channels
Brand Creation
Expansion into several OTC segments
 
3
OTC DRUG MARKET IN INDIA 2011.PPT
 S A  M  P  L  E 
Increasing amount of consumer confidence in OTC productsis driving the Indian market
Over-the-counter drug market in India has a hugepotentialIndian OTC market had a size of INR X bn in 20--andis expected to grow at a CAGR of y% from 20--to 20--India currently ranks eleventh in the global OTCmarket and it is estimated that it will reach ninthposition within next five yearsSales channels for OTC drugs are extensive, as theydo not require a drug license and can be sold by nonchemists as wellVitamins and minerals segments are the mostpopular segments, with a share of around Y%
Indian Market Overview Market Size and Growth
Source:
OTC Drug Distribution –20--
050100150200INR bn
 
y%
2015eX72014eX62013eX52012eX42011eX32010X22009X1D4%D3%D2%D1%OthersSpecialist retailersSupermarketsDrugstores

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