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l6 - Competitive Advantage

l6 - Competitive Advantage

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Published by Bob Bin

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Published by: Bob Bin on Oct 30, 2011
Copyright:Attribution Non-commercial

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05/12/2014

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COMPETITIVE ADVANTAGEOFINFORMATION TECHNOLOGY (THROUGH INTERNET)
 
4/29/2012 2
NEW BUSINESS OPPORTUNITIES
New business opportunities that can harm thebusiness could be used to advantage
Existing networks and communication methodscould be used to improve business
POS systems are used by market research firmsto develop new marketing strategies andopportunities
 
4/29/2012 3
IMPROVE CUSTOMER SERVICE
Today companies do not provide the kind of personalized service that local stores couldprovide
Customer service can be provided by keepingtrack of customer preferences and offeringsimilar services / features each time

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