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How to Use Twitter for Business

How to Use Twitter for Business

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Published by Silvia Cobo

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Published by: Silvia Cobo on Nov 01, 2011
Copyright:Attribution Non-commercial

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11/01/2011

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How to Use Twitter for Business:An Introductory Guide
Getting Started With Twitter to Achieve Business Goals
 
 
 How to Use Twitter for BusinessTweet This Ebook! 2
Table of Contents
Section 1: Introduction to Twitter
3 Inbound Marketing & the New Rules4 Twitter 1015 Twitter Vocabulary6 Twitter From a Business Perspective8
Section 2: Setting Up & Optimizing Your Profile
 9 Step 1: Sign Up for Twitter10 Step 2: Personalize Your Profile14 Step 3: Start Tweeting18 Step 4: Find People to Follow20 Step 5: Get People to Follow You23 Step 6: Engage With Your Network25
Section 3: Using Twitter for Business
27 Use Twitter for Marketing28Use Twitter for Lead Generation31 Use Twitter for Public Relations33Use Twitter for Customer Service/Support35Twitter & Social Search36 Track & Analyze Your Campaigns38
Conclusion & Additional Resources
 39 
 
 
 How to Use Twitter for BusinessTweet This Ebook! 3
Section 1:Introduction to Twitter

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