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Sound Cloud Marketing Ideas

Sound Cloud Marketing Ideas

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Published by maneeshsethi
I created a document for ways for SoundCloud to improve their business. Check it out.
I created a document for ways for SoundCloud to improve their business. Check it out.

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Published by: maneeshsethi on Nov 03, 2011
Copyright:Attribution Non-commercial

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10/27/2014

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SoundCloud Marketing Ideas
Prepared on 5/9/2011 by Maneesh Sethimaneesh@maneeshsethi.comhttp://facebook.com/msethihttp://soundcloud.com/maneesh
 
Introduction
 According to Alexa rankings, SoundCloud is the 373rd most popular site on the internet,and the 322 most popular in the USA. After a conversation with Eric Wahlforss, Imentioned some ideas for increasing reach, engagement, and revenue for the SoundCloudproduct. This document is a shortlist of ideas that I believe will help improve theSoundCloud product and website.
 About
 
Me
My name is Maneesh Sethi, and I’m an InternetMarketer. Over the past several years, I’ve builtseveral online businesses, mostly through onlineadvertising, SEO, PPC, and SEM. I’ve also built largeemail lists of users in specific niches, and sold affiliateoffers and information products to them.Currently, I am a DJ/Internet Marketer in Berlin, butsome previous work I’ve done is 1) Study Marketingand Computer Science at Stanford University, 2) Author 6 published books, including an internationalbestseller 3) Program for several Silicon Valleystartups in Ruby on Rails, 4) Become Internetfamous with my Youtube videos (http://youtube.com/ maneeshsethi
 
) and 5) Offer Marketing and Consultingservices to dozens of small businesses online.
Goals
 
of
 
this
 
document
I hope that the concepts and ideas in this document will serve to improve the SoundCloudproduct. Specifically, I want to discuss some marketing methods to improve 1)
Reach
, 2)
Engagement
, and 3)
Revenue
SoundCloud Marketing Ideas by Maneesh Sethi
1Me doing pushups on an elephant: This was thecover of India’s largest tabloid. See the full articlehere:http://manee.sh/9DDEOb.
 
SoundCloud Demographics
 According to QuantCast, the number of Global Monthly Users has steadily increased overthe past 6 months, ranging from about 10 million monthly unique visitors in March to 14million monthly unique users in August. This is an incredible increase, seeminglycompletely via word of mouth. The top visiting countries are, in order#1 USA #2 Great Britain#3 Germany#4 Brazil#5 France
SoundCloud Marketing Ideas by Maneesh Sethi
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