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Indian Watch Industry

Indian Watch Industry

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Published by api-3829114

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Published by: api-3829114 on Oct 18, 2008
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03/22/2014

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 1
 
Marketing Management
Marketing research Reporton watches
Submitted to
:
Submitted by
:
Prof. Ajeet Sharma Group no. 5
Ankita JainAshish SharmaHitali MakkarDisha Mahajan(Group -5) Ambesh SrivastavaIndranil Bhowmick
 
 2
 
CONTENTS
 ACKNOWLEDGEMENT………………………..3PREFACE…………………………………………4 A QUICK LOOK TO WATCH INDUSTRY…...5OBJECTIVES……………………………………..6  RESEARCH PLAN……………………………….7  ANALYSIS OF QUESTIONNAIRE…………….8SWOT ANALYSIS……………………………….23 LIMITATIONS……………………………….....24CONCLUSION………………………………....25QUESTIONNAIRE……………………………….26 
 
 3
 
 ACKNOWLEDGEMENT
 
We would like to thank our facultyProf. Ajeet Sharmafor giving us theopportunity to expel and work in the field of Marketing while doing theresearch.This report provided us the exposure to the real market and consumers inthe prevailing market. A well combination of theory and practice helpedus in compiling this report on marketing research.We would like to give our gratitude and regards to all the consumerswho cooperated with us in giving their individual feedback towards theproduct to reach a conclusion.

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