Every organization, whether it is a multinational, private business, government offices,etc.depend on its people. These people working as General Managers must be trainedand kept motivated, offered good working environment and must be acknowledged at work.Telecom industry is growing in Pakistan, with new companies getting license thecompetition is tough as a result the consumer is getting benefit and enjoying cheap callrates. With a population of 15 million countries, telecom is one of the best revenuegenerated industry. As voice over IP, web conferencing and online video sessions are becoming popular these companies have bright future ahead.Telecom International which stands as a prominent name in Telecom industry. In thisreport we discussed all relevant topics for covering a formal report. This report reviewsthe marketing of WARID; I give a brief history of the company and tell about theachievements and growths of WARID. It put light on the whole organization specifically its marketing department and the activities ongoing in its marketing department. Thisreport include brief introduction of Warid and its marketing strategies to gain themarket share and all its depth analysis which we think should be consider necessary toanalysis of such a big company. By our evaluation we have found that WARID Telecomis lacking some activities which are mostly its communication to its customers. At theend of this report i provide implementation of strategies for Warid.