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Success Profile
“With SumTotal, we made it convenientfor employees to access and complete theirraining, which helps improve the organization’sperformance. SumTotal provided the expertisehat made our deployment simpler, and therewas no need for customization.
R. Chandrasekhar  xecutive VP of Learning and Development 
Fast Facts
Industry:InsuranceCountry:IndiaUsers:210,000+SumTotal Product:SumTotal ToolBook
Improving Training Productivityand Implementing Online Learningto Manage Rapid Growth
SCALE UP TRAINING FOR RAPID GROWTH
HDFC Standard Life (HDFCSL) believes that establishing a strong and ethicalfoundation is an essential prerequisite for long-term sustainable growth in theinsurance industry. To ensure this, the company continues to focus on makingoptma use o tecnoogy or systems an processes, an organzng an ecentand well-trained workforce.e company as grown rapy over te ast ecae wt a percent growtrate, an even urng te recent recesson, te company st enoys a percentgrowth rate. Rapid growth was a contributing factor in increasing the size of theworkforce and the need for new-hire training. The company faced the challenge of responng qucy to ts expanng tranng nees an cangng ts te reance oncassroom-ony earnng, wc a ecome too expensve. t s a uge caengeo aress tranng nees an requrements or suc a arge auence o more tan0,000 employees, 200,000 agents across 500 branches,” said R. Chandrasekhar,Executive Vice President of Learning and Development for HDFCSL.HDFCSL’s primary objective was to scale up learning and development toaccommodate the rush of new hires and reach all employees. “Adding morerainers and more classrooms was not sustainable or scalable for such a largeaudience,” said R. Chandrasekhar. “We wanted to deliver the courses online soat empoyees cou o tem at ter own pace, eter at te oce or at ome nheir free time.”e company aso neee to ncrease te prouctvty o te tranng group anreuce te amount o tme an eort spent on amnstraton. e a survey tofind out how much time trainers were spending on actual training, and how muchon administration and management activities, and we found that only 60 percent of heir time was spent on actual training,” said R. Chandrasekhar. “Rather than hiringmore traners, we neee to enae our traners to ocus more on tranng tan onsceung an coornatng cassroom actvtes.n addition, it was very important to HDFCSL to track completion of mandatoryranng courses requre y reguatons, suc as compance tranng n reaton tohe recent anti-money laundering act, and to provide reports to regulators.
HDFC Standard LifeMaharashtra, Mumbai, INDIAwww.hdfcinsurance.com
 
BUSINESS CHALLENGES
 
xpan tranng to accommoaterap growt
 
Replace costly classroom learningwt ene onne an nstructor-etranng
Track learning activities acrossrances
 
Respond quickly to provide onlinetraining for new hires
 
Increase the trainers’ productivity byreducing administration efforts
 
nsure compance or reguatory-related trainingSOLUTION
 
HDFC Standard Life launched acompanywe earnng managementprogram ase on te umotaearnng anagement souton tatdelivers, tracks, and analyzes theprogress of blended online andnstructor-ase tranngRESULTS
 
eaces te entre wororce moreecenty
 
ase empoyee partcpaton towtn monts
 
Improves productivity in training byreucng amnstraton tme
 
Eliminates the need to increase staff,reducing costs over time
 
Shares leadership program’s bestpractices across the company
 
mproves tracng an reportng olearning activities
PLATFORM TO MANAGE BLENDED LEARNING
HDFCSL evaluated several solutions before selecting SumTotal LearningManagement. “As an organization we are very tech savvy, and we always wanto use te est posse tecnooges to aress our requrements, sa .anrasear. e oo or g-quaty usness partners wo wor wt wor-class clients.” SumTotal provided references from very similar clients with largeworkforces, including many Fortune 100 companies and other financial institutionssuch as Citibank and ICICI with large-scale implementations. After receivingsatsactory eeac rom tese cents, cose earnng anagement.Learning Management also scored high in scope and functionality, especially withmanagng nstructor-e cassroom tranng, wc was very mportant ecauseat tat tme a ony cassroom tranng an neee to get starte qucyo convert classroom courses to online courses. In addition, the open architectureof Learning Management gives the company flexibility in mapping its organizationstructure ase on mutpe sectons an segments.Learning Management has robust reporting facilities, and offers rich functionalityfor online learning and lots of flexibility for creating and hosting curriculums,courses, assessments, and activities as well as blended learning programs,” said R.anrasear. s was we n ne wt te earnng moe tat we envsage.SumTotal partnered with C&S System Technologies, a subsidiary of Satyam,o prove mpementaton, tranng, an manage servces, an togeter teyrougt te n o experence an est practces tat wante. ecompany chose a licensing model based on unlimited named users with restrictedconcurrent users.n orer to mae te transton to onne earnng, reengneerebusiness processes over six months, configuring Learning Management andesting it before providing access to employees. “The SumTotal system is robust,and used successfully worldwide by a lot of organizations, so we mapped our ranng processes to te umota system wtout customzaton, expane .anrasear. e wante to epoy est-n-cass practces an processes, annot try to incorporate our previous processes. SumTotal provided the expertise thatmade our deployment simpler, and there was no need for customization. We areso bullish on the system that we want to make best use of it.”Using Learning Management, HDFCSL launched a companywide learningmanagement program dubbed “GOAL” (Go Online and Learn) that delivers, tracks,and analyzes the progress of blended online and classroom learning. While manyorganzatons mae onne tranng manatory or empoyees n orer to pus teminto the program, HDFCSL made only a few critically required courses mandatoryand pulled employees into the program by demonstrating its benefits and designinga vsuay exctng an engagng ome page.We reached out to employees to get their perspective of GOAL and what it shouldlook like,” said R. Chandrasekhar. “We created our own look and feel for the homepage, an ncue games to ncrease engagement. e put our eart an sounto everng tese ntay requre courses, as we wante te rst mpresson oto e postve an pu empoyees n. ost mportanty, eses auncnghe program with a road show to the audience at all levels, we made it convenientfor employees to access and complete their training.”
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