Is there one employer that you’vealways wanted to work with, but neverknown how to grab their attention?One idea that you’ve always wanted tomake a reality, but have never had thechance to? This is your opportunity topick your own client, target audience,and medium, pass you by.We’re asking you to come up with anidea or method to present yoursel thatputs you on the map. It may challengethe very oundations o creativity aswe know it, or simply demonstrateexceptional crat, skill and passion.Either way, we’re looking or entries - inany medium - that get you noticed.
With over 25,000 advertising anddesign students graduating into theUK job market alone, it is important –now more than ever - that you harnessyour creativity and learn how to marketyoursel. Why you are dierent? Whatmakes you special? Thinkers andmakers are the lieblood o the industryand the demand or rst-rate talentnever diminishes; all you need to do isgrab opportunity with both hands, andmake your mark.
A link to your portolio and contactdetails.
Think about who your employer couldbe; an agency, art director, brand,celebrity or producer, and tailor yourresponse accordingly
Who’s work do you most admire?
Impassioned targeting - research theculture o the company or personalitythat you are trying to be noticedby. They vary enormously and yourmessage should be in keeping withthis.
Consider how you connect withheart and mind. People like workingwith people they know – how do youportray a sense o sel? For example,the ounders o Innocent have thevan test – they will only give a job tosomeone they could happily spendan entire day with, driving aroundselling drinks (as they did in the earlydays).
Ensure your idea is refective o yourskills and portolio.
Have an opinion: agitate, inorm,inspire.
Great ideas, which express originality,innovation or inspiration.
New ways and means o communicating.
Upload a presentation lm o yourwork (max 2 mins). You may alsoupload supporting images and/or postsupporting objects and/or upload azip older o supporting interative work.Please see the Formatting GuidelinesPDF or more inormation.
D&AD Student Awards 2012
Make Your Mark
Brie set by:
Rory Fegan, Pearlfsherand Amanda Moorby, D&AD
D&ADDeadline or this Brie:
Entries or this brie must be submittedby Friday 9 March 2012.Supporting objects must be receivedat D&AD oces by Friday 16 March2012.
Shortlisted entrants will be eligibleto interview or the D&AD GraduateAcademy.#bp_makeyourmark
Grab the attention o your dream employer.