with proof of purchase of any Serta Queen or King mattress or mattress set with a retail purchase price of $695

or more.

* Oer by mail valid on any King or Queen Serta mattress or mattress set with retail purchase price of $695 or more prior to taxes and delivery (conditions apply). Limited quantities, oer valid for the rst 20,000 qualied submissions received with purchase dates between 2/10/11 - 3/14/11. Valid while supplies last. Retail value of up to $129. Comforter is 250 thread count, 100% cotton cover and 100% down alternative ll. See back for ocial terms and conditions. See www.serta.com for ocial rules. Actual comforter may dier from illustrations.

Name:

of Serta $695 mattress or mattress set.

Freequalified purchase Comforter with

Street Address City: State/Province: Phone: ( Email: )

(No P.O. Boxes)

Zip/Postal Code:

Complete all the information requested on this form. Please print legibly. Street address required. Serta cannot ship to a P.O. Box. Original receipt for a qualified purchase must bear a purchase date between February 10, 2011 and March 14, 2011. Keep a copy of this form and a copy of your receipt for your records. Submit the completed claim form with a copy of your sales receipt (photo copies accepted) to the address below: Serta Fulfillment - 2011 FREE Comforter c/o Dept. 122- 2011 FREE Comforter P.O. Box 5359 Knoxville, TN 37928 Offer only available with qualified purchases made at authorized retailers in the United States and Canada (offer not valid in Quebec). See www.serta.com for participating retailers. Only one submission per qualified purchase. Duplicate submissions will be rejected. Submissions must be postmarked no later than March 31st, 2011. Any submission received with a postmark after this date will not be honored and no attempt will be made to notify you or return your submission. Redemption forms cannot be copied, reproduced, sold, traded, distributed, or posted on the Internet without prior written permission from Serta. Offer is void if sold, exchanged, copied or transferred and where prohibited by law. Please allow 6-8 weeks for delivery of the comforter. Sertas fulfillment center will send an email to the email address on the completed form when your claim form is received. The fulfillment center will send a 2nd email once your claim has been processed. Limited quantities available. Offer valid only on the first 20,000 submissions received. Submissions received in excess of the limited quantity will be destroyed and no attempt will be made to return your submission. This offer not valid in combination with any other offer. Employees, representatives, agents, successors, and assignees of Serta, its retailers, and promotional agencies involved in this offer, as well as their household members, are not eligible or this offer. Serta reserves the right to reject submissions that do not strictly comply with these official terms and conditions. Serta is not responsible for delayed, postage-due, illegible, mutilated, late, lost, incomplete, stolen or misdirected submissions. To check fulfillment of your claim go to www.whereismyclaim.com or call 1-877-907-4337.

How to REDEEM:

OFFiCial TERMS aND CONDiTiONS:

(Required to receive email verification of your claim receipt)

Date of Purchase: Set Purchased (Name or #): Purchase Price: Store Name:

01.11/1Q2011