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How to survive a lost decade

BUSINESS INSIDER

LOST DECADE (NOUN)


lost decades are extended periods of weak, if any, real economic growth. many believe developed economies could be at the start of a lost decade as governments, consumers and financial institutions deleverage.
CITIBANK

SOURCE: CITIBANK

CITIS FOUR PRINCIPLES FOR EQUITY INVESTMENTS


PICK STOCKS THAT HAVE:

DE-EQUITISATION
focus on companies that are retiring equity, buying back shares or posting large dividends to share holders

PRICING POWER
focus on companies that have the ability to set pricing, pass them on to customers, and who will not face blow back

EMERGING MARKET EXPOSURE


focus on companies that are not dependent solely on developed markets

GROWTH AT A REASONABLE PRICE


focus on companies that have reasonable valuations and solid growth prospects, a mix of value and growth investing

SOURCE: CITIBANK

The U.S. companies Citi believes are best positioned for a lost decade:

WELLPOINT INC.
Play: De-equitisation
Sector: Health Care Free Cash Flow Yield: 8.8% Market Cap: $25.8 billion

SOURCE: CITIBANK

DELL INC.
Play: De-equitisation
Sector: Computer Hardware Free Cash Flow Yield: 17.3% Market Cap: $26.0 billion

SOURCE: CITIBANK

TARGET CORP.
Play: De-equitisation
Sector: Retail Free Cash Flow Yield: 9.9% Market Cap: $34.5 billion

SOURCE: CITIBANK

TEXAS INSTRUMENTS
Play: Emerging Market Exposure
Sector: Semiconductors Free Cash Flow Yield: 8.0% Market Cap: $36.2 billion

SOURCE: CITIBANK

TIME WARNER INC.


Play: De-equitisation
Sector: Media Free Cash Flow Yield: 10.8% Market Cap: $37.1 billion

SOURCE: CITIBANK

COMCAST CORP.
Play: De-equitisation
Sector: Media & Telecommunications Free Cash Flow Yield: 14.8% Market Cap: $46.3 billion

SOURCE: CITIBANK

UNITED HEALTH GROUP


Play: De-equitisation
Sector: Health Care Free Cash Flow Yield: 12.1% Market Cap: $50.9 billion

SOURCE: CITIBANK

AMGEN INC.
Play: De-equitisation
Sector: Biotechnology & Drugs Free Cash Flow Yield: 10.2% Market Cap: $53.3 billion

SOURCE: CITIBANK

HEWLETT-PACKARD CO.
Play: De-equitisation and Growth At A Reasonable Price
Sector: Computer Hardware and Software Free Cash Flow Yield: 14.2% Market Cap: $59.1 billion

SOURCE: CITIBANK

QUALCOMM INC.
Play: Emerging Market Exposure
Sector: Information Technology Free Cash Flow Yield: 6.2% Market Cap: $95.3 billion

SOURCE: CITIBANK

MICROSOFT CORP.
Play: De-equitisation
Sector: Computer Software and Programming Free Cash Flow Yield: 12.6% Market Cap: $203.1 billion

SOURCE: CITIBANK

INTERNATIONAL BUSINESS MACHINES CORP.


Play: De-equitisation
Sector: Computer Services Free Cash Flow Yield: 8.8% Market Cap: $226.9 billion

SOURCE: CITIBANK

BUSINESS INSIDER
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