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İSTATİSTİKSEL PROSES KONTROL

İSTATİSTİKSEL PROSES KONTROL

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Published by api-3800831

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Published by: api-3800831 on Oct 19, 2008
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03/18/2014

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Herkes\u0130\u00e7in
\u0130PK-1
kaliteofisi.com
**Bu e-kitapwww.kaliteofisi.com vewww.od evsitesi.co m
adreslerinden \u00fccretsiz olarak indirilebilir.
www.firma-is-rehberi.net
2Herkes\u0130\u00e7in\u0130PK-1
Kaliteofisi Yay\u0131nlar\u0131 No: 7
May\u0131s 2003
Kaliteofisi\u00ae Dan\u0131\u015fman Grubu taraf\u0131ndan haz\u0131rlanm\u0131\u015ft\u0131r.
KaliteOfisi.com\u2019un\u00ae bir hizmetidir.
\u0130zin al\u0131nmaks\u0131z\u0131n al\u0131nt\u0131 ve \u00e7o\u011faltma yap\u0131labilir.
E\u011fitim ve Dan\u0131\u015fmanl\u0131k i\u00e7inkaliteofisi@kaliteofisi.com
www.firma-is-rehberi.net
3
\u00d6ns\u00f6z

Baransel ve Uygar ayl\u0131k de\u011ferlendirme toplant\u0131s\u0131 \u00f6ncesi son haz\u0131rl\u0131klar\u0131n\u0131 yap\u0131yorlard\u0131.\u015eirketin sat\u0131\u015f m\u00fcd\u00fcr\u00fc olan Baransel bu rutin toplant\u0131ya fazla \u00f6nem vermiyor gibiydi. Ge\u00e7en ay oldu\u011fu gibi bu ay da sat\u0131\u015flarda d\u00fc\u015f\u00fc\u015f ya\u015fanm\u0131\u015ft\u0131 ve bunun i\u00e7in, b\u00f6lgesel sat\u0131\u015f sorumlusu olan Uygar\u2019\u0131 bir kez daha uyarmal\u0131yd\u0131. Asl\u0131nda, Uygar\u2019\u0131n genelde ba\u015far\u0131l\u0131 oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyordu ve onu periyodik olarak uyarmak zorunda kalmas\u0131 onu huzursuz etmekteydi. Bununla birlikte bu uyar\u0131lar her zaman olmasa da baz\u0131 zamanlarda sat\u0131\u015flar\u0131n artmas\u0131n\u0131 sa\u011flam\u0131\u015ft\u0131.

Asl\u0131nda toplant\u0131 Uygar i\u00e7in de pek \u00f6nemli de\u011fildi. Sat\u0131\u015flardaki d\u00fc\u015f\u00fc\u015fe mazeret olarak, devams\u0131zl\u0131k, i\u015f g\u00fcc\u00fc devri, e\u011fitim eksikli\u011fi, etkin olmayan reklam kampanyalar\u0131 ve benzeri y\u00fczlerce neden g\u00f6sterebilirdi. Bunlar b\u00fcy\u00fck \u00f6l\u00e7\u00fcde onun kontrol\u00fcnde olmayan daha \u00f6nce kulland\u0131\u011f\u0131 ve m\u00fcteakip defalar kullanaca\u011f\u0131 nedenlerdi.\u0130\u015fin ilgin\u00e7 yan\u0131 Uygar ayn\u0131 duygular\u0131, sat\u0131\u015flar\u0131n iyi oldu\u011fu aylarda da ya\u015f\u0131yordu. \u00c7\u00fcnk\u00fc sat\u0131\u015flar\u0131 nas\u0131l artt\u0131rd\u0131\u011f\u0131ndan hi\u00e7 bir zaman emin olamam\u0131\u015ft\u0131.

Toplant\u0131da Baransel, Uygar\u2019dan sat\u0131\u015flardaki d\u00fc\u015f\u00fc\u015f\u00fcn nedenini a\u00e7\u0131klamas\u0131n\u0131 istedi. Uygar her zamanki nedenleri s\u0131ralad\u0131. Baransel ona inanm\u0131\u015f gibi yapt\u0131 ve Uygar\u2019a i\u015finin sat\u0131\u015flar\u0131 artt\u0131rmak oldu\u011funu s\u00f6yledi. Her ikisi de bu t\u00fcr toplant\u0131lar\u0131n yap\u0131lmas\u0131 gerekti\u011fini d\u00fc\u015f\u00fcn\u00fcyorlard\u0131. Fakat asl\u0131nda toplant\u0131da hi\u00e7bir\u015feyin \u00e7\u00f6z\u00fclmedi\u011finin, ayn\u0131\u015feylerin gelecek aylarda da tekrarlanabilece\u011finin fark\u0131ndayd\u0131lar.

Peki bu y\u00f6neticilerin yapt\u0131klar\u0131 yanl\u0131\u015f neydi? Ya da neyi daha iyi yapabilirlerdi. Her ikisi de\u015firket i\u00e7in t\u00fcm gayretlerini ortaya koyuyorlard\u0131. Her ikisi y\u00fcksek kademelere gelmeyi ba\u015farm\u0131\u015f,

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