The Nordic Council of Ministersoperates an environmental labellingsystem, the aim of which is to promoteless environmentally harmfulconsumption. The task of the NordicEcolabelling Board is to developenvironmental criteria for goods andservices and to offer guidance toconsumers.Nordic Ecolabelling’s goal is toinfluence technical developments andto encourage the production of goodsand services that are moreenvironmentally friendly. NordicEcolabelling’s symbol is the NordicSwan, a registered trademark.A working group comprising personneldrawn from the secretariats in theNordic countries has formulated aphilosophy for ecolabelling. Thisenvironmental philosophy is intendedto function as an aid for everyoneworking within ecolabelling; oncommittees, boards and technicalgroups. This guide, Steps, is ashortened version of the environmentalphilosophy and consists of two parts: aphilosophical section and a strategicsection.Steps describes the work involved inecolabelling, from the initial vision tothe development of criteria. In ourview it is essential to illustrate not onlywhat ecolabelling can achieve, but alsoits limitations, in order to highlight thestrengths of this environmentalinstrument. Steps also presents anumber of concepts that have beendeveloped to serve as aids tocommunication in the forums in whichecolabelling is debated and the criteriaare adopted.