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Government 2.0: Building Communities with Web 2.0 and Social Networking

Government 2.0: Building Communities with Web 2.0 and Social Networking

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Published by sbventuresllc7342
The jury is still out on Web 2.0, with as many jurisdictions exploring its possibilities in creating new avenues for interaction and shared communication, as those that see it as pure media hype. Over the last few months, our CIO Task Force has taken a hard examination at this highly-debated issue, and its evolving strategic role in enhancing existing relationship with citizens and meeting expectations of future Millennial public servants.

This strategy paper offers practical insight and a comprehensive preparedness checklist to help you assess the advantages, risks and requisite infrastructure in order to go Web 2.0
The jury is still out on Web 2.0, with as many jurisdictions exploring its possibilities in creating new avenues for interaction and shared communication, as those that see it as pure media hype. Over the last few months, our CIO Task Force has taken a hard examination at this highly-debated issue, and its evolving strategic role in enhancing existing relationship with citizens and meeting expectations of future Millennial public servants.

This strategy paper offers practical insight and a comprehensive preparedness checklist to help you assess the advantages, risks and requisite infrastructure in order to go Web 2.0

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Categories:Types, School Work
Published by: sbventuresllc7342 on Oct 24, 2008
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      g   o   v   e   r   n   m   e   n   t   2 .   0
 
www.digitalcommunities.com
Government 2.0:
 Building Communities withWeb 2.0 and Social Networking
By Todd Sander, director o the Digital Communities program,with the assistance o the Digital Communities CIO Task Force.
 
 g  o m. 0 
Is “government 2.0” coming to a com-munity near you? Will you recognize it i it does? Does such a thing even exist? I so, is it the answer to the shortcomingso more traditional governance eorts orsimply another hype storm created bytechnocrats and marketers in an attemptto generate demand or products thatseem to always become out-o-date withinhours o implementation? Sometimes it ishard to tell.Government 2.0 in general describeseorts undertaken by communities,states and the ederal government toimplement the tools and technologiesdeveloped and adopted by the private,commercial sector o the economy thatextend the utility o the Internet. Sucheorts are collectively known as Web2.0. Among those jurisdictions that havechosen to explore the possibilities, theconsensus seems to be that Web 2.0can help government enhance its exist-ing relationship with citizens by creatingnew avenues o interaction. But basedon research conducted by the Centeror Digital Government, it is clear thator every community that has decidedto explore the possibilities, another hasdecided not to; at least not right now.The reasons are varied: Some citeexcessive demand on limited inra-structure and bandwidth; others pointto security concerns; and many peopleallude to the diculty o overcoming theperception that such sites demonstrateno legitimate business use and providelittle more than the opportunity or publicemployees to waste time at work.In order to make an inormed decisionor your organization, it is helpul to havean understanding o both the possibilitiesand pitalls that separate act rom c-tional hype.According to Wikipedia, the phrase“Web 2.0” was coined in 2004 at theO’Reilly Media Conerence. Since then, ithas been assigned myriad denitions.
1
Some say Web 2.0 is a new genera-tion o Web applications that oster usercollaboration, creativity and connectivitythrough sites such as MySpace, Flickr,Wikipedia and YouTube. Others contendWeb 2.0 is little more than the naturalprogression o Web technology. There isalso a contingent that condemns Web 2.0as nothing but a clever marketing ploythat has already suckered a good numbero people.O’Reilly Media’s Tim O’Reilly believesWeb 2.0 is embodied by applicationsthat deliver richer user experiences andharness collective intelligence — twothings most government Web sites don’tdo well.
2
It is this move rom an emphasis onthe individual or whom inormationequates to power to a more collaborative
Introduction —The Future Is NowGovernment 2.0: Building Communitieswith Web 2.0 and Social Networking
543210Oct 2008 Jan Apr Jul Oct
Daily Pageviews (percent)
myspace.com fickr.com youtube.com
Statistics show that viewing o true Web 2.0 user-created content (video),as represented by YouTube, is increasing when compared to Web 1.0/ Web 2.0transitional content aggregation tools such as MySpace and Flickr.com.
Source: Alexa
 
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group cooperation mentality that is provingdicult or many longtime public employeesto envision and accept.
This is the sort o trend government can’taord to overlook, and it seems to strike at theheart o many organizations that have estab-lished ofcial policy positions blocking accessto social networking sites. The Web 2.0 idea— that all o us are smarter than any one o us — casts a long shadow over the age o the expert, with its reverence or command,control and seniority, and brings with it anew dynamic. It emphasizes the power o the team, but on the Web 2.0 playing feld,team members very oten have no assignedpositions. Nevertheless, a new generation o players is taking the feld. They do not classiythemselves like their parents or grandparentsin organizational charts with tops and bottoms.In many cases, when given the choice, theyseem to preer to bypass the ormal organi-zation altogether, avoring instead the looseconfgurations o social networks.
 
Workforce Changes
The sheer magnitude o looming retire-ments has been conrmed by the Oceo Personnel Management (OPM) withinthe ederal government. The OPM is theprimary agency charged with trackingand projecting changes among the ederalworkorce. According to the agency’s latestpredictions, about 300,000 people or 16.2percent o the ederal workorce is expectedto retire in the scal 2006-2010 period. Inthe past ve years, the actual retirementrate was 14.7 percent o the nonseasonal,ull-time permanent workorce (approxi-mately 229,000 people).
21.51.50Oct 2008 Jan Apr Jul Oct
Daily Pageviews (percent)
wikipedia.orgmsn.com
Statistics also show that Encarta Web trac has decreased signicantly, and thatuser-created content-driven Wikipedia routinely surpassed it in pageviews.
Technology Ownership by Household Type
All Adults(n=2,252)Marriedwith Child/ Children(n=482)Otherhouseholdtypes(n=1,770)Othermulti-memberhouseholds(n=1,189)
Cellphone(s) inhousehold84%95%80%88%Computer(s) inhousehold77937181At least onehouseholdmember goesonline77947183Have a homebroadbandconnection52664755
Source: Pew Internet & American Life Project Networked Family Survey, Dec. 13 2007-Jan. 13, 2008.N=2,252. Margin of error is +/-2%.
For today’s married with children households, the norm is multiple communication tools.A majority now have home broadband connections.
Source: Alexa

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