lllm 4 ls owned by Channel lour 1elevlslon

CorporaLlon and ls conLrolled by 1essa 8oss

lL was launched on Lhe 1
sL
november 1998 and was
orlglnally made a payLowaLch channel buL has
slnce become free
lL also orlglnally lnLended Lo noL broadcasL blockbusLer fllms buL now show
many Pollywood 8lockbusLers Lo boosL raLlngs
lllm 4 was orlglnally LlLled lllmlour buL laLer rebranded and launched as lllm 4
when Lhey made Lhe changes Lo a free channel
1hey used well known celebrlLles durlng Lhelr change over campalgn Lo help
geL Lhe message across Lo Lhe publlc 1hey also made 1v ads Lo publlclse lL
Some of Lhelr besL known fllms lnclude 'WhaL's LaLlng CllberL Crape' '127
Pours' and more recenLly '1he lnbeLweeners Movle'
1helr mosL successful and well known recenL release ls 'Slumdog Mllllonalre'
whlch Lhey coproduced
lllm 4's slsLer channels lnclude Channel 4 whlch was Lhe flrsL LerresLrlal
channel creaLed by Lhe Channel lour 1elevlslon CorporaLlon and many oLhers
such as L4 More 4 4Muslc as well as klss and Smash PlLs whlch are muslc
channels Powever many of Lhese channels prove Lo be more popular Lhan
lllm 4 such as Channel 4 and L4
lllm 4 produce and broadcasL Lhelr own fllms Lhelr ablllLy Lo use Lhelr own and
slsLer channels for broadcasLlng and adverLlslng Lhelr fllms serlously reduces
Lhelr markeLlng and exhlblLlon cosLs
ln 2002 Lhe company flopped and serlously sLruggled wlLh Lhelr flnanclal
dlfflculLles
lllm 4 ls now hlghly acclalmed Lhey have won 3 Cscars for Lhelr fllms all
wlLhln a Llme perlod of 4 years and ln 2007 alone Lhey won 3 8Al1AS
1hey produce roughly 6 fllms a year and afLer success ln recenL years ralsed
Lhelr budgeL by 30 ln 2011 Lo 13mllllon a year on Lhelr fllms
1hey also own a lower budgeL company called Warp x whlch produces smaller
and cheaper fllms for Lhem
Some of Lhelr laLesL dlrecLors lnclude uanny 8oyle MarLln Mcuonagh SLeve
McCueen Chrls Morrls eLer Mullan Mark 8omanek and Mlke Lelgh
lllm 4 are lnsLead famous for Lhelr dlsLlncLlve range of lndependenL fllms Lhelr
maln focus belng on produclng Lhe more challenglng and alLernaLlve fllms for
Lhelr nlche audlence
1helr fllms cover a wlde range of genres buL all challenge and explore
sLereoLypes ldeologles and conLroverslal lssues causlng Lhelr fllms Lo
commonly have qulLe a deep and serlous feel wlLh real llfe slLuaLlons porLrayed
Lhrough very llLLle use of speclal effecLs and auLhenLlc characLers
1helr focus on conLroverslal and challenglng lssues ls whaL Lhey are known for
fllms coverlng Lerrorlsm dlslllusloned youLh raclsm age gang warfare and
human donaLlon LhaL draw Lhe emoLlons from Lhe audlence Lhrough Lhelr
reallsLlc porLrayal of slLuaLlons many people can relaLe Loo
1hey also sLlck Lo Lhelr 8rlLlsh fllm wlLh 8rlLlsh acLors and generally 8rlLlsh
seLLlngs
1rallers for Lyplcal lllm 4 fllms
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lllm 4 are currenLly ln Lhe process of creaLlng lllm 40 whlch wlll launch ln
AuLumn 2011 as a new slde of Lhe orlglnal company LhaL wlll focus on onllne
sLuff for new audlences and make way for fllms wlLh newer Lechnologles LhaL
come wlLh Lhe new lnLerneL age
lllm 40 ls Lhelr own dlglLal dlvlslon 1helr maln alm wlLhln Lhls dlvlslon ls flnd
new LalenL however Lhey wlll also have a serlous focus on research pro[ecLs
LhaL wlll flnd new ways Lo produce dlsLrlbuLe and exhlblL fllms 1hese new
flndlngs wlll help challenge Lhe company as a whole Lo pull away from Lhelr
formula of worklng wlLhouL harmlng Lhe currenL greaL success of lllm 4