3
A
s the University of Wisconsin-Madison celebrates the “Year of
the Wisconsin Idea,” recognizing a century of contributionsto the greater public good, it’s worth reecting on how
ingrained that tradition has become in engineering.
The Wisconsin Idea drives us to extend the benets of UW-Madison
work to the citizens of the state and beyond. We see its expansiveinuence on areas such as healthcare, with new treatments, toolsand services that improve quality of life. We also see it reected in
economic impact, through hundreds o spino companies and tens
of thousands of talented, uniquely trained graduates making their
mark on the world.
Here’s another perspective. This year, the Wisconsin Idea has comealive in the College of Engineering through unprecedented outreachto the next generation. As we detail in our 2011 Annual Report,this has been a transformative year in exposing young people to the
possibilities o a career in science and engineering.
Why does this outreach matter? Because it’s at the top of the listof concerns of America’s largest employers, who require a greaterinfusion of talent in science, technology, engineering and math(STEM) in order to stay globally competitive. They need universities
to help address a mismatch between current workorce skills and the
skills required for new and emerging jobs. And they need a workforcethat better represents the ethnic, cultural and gender diversity of the
nation at large.
In 2011, we took this pursuit further than ever before. The center
-
piece was hosting the 2011 National Science Olympiad competition inMay. More than 6,000 competitors, parents, educators and volunteers
converged on campus for four days of fun and spirited competition.Our visitors saw UW-Madison at its nest, with homerooms in ournew Union South, a daylong showcase in the Wisconsin
Institutes or
Discovery, competitions across engineering buildings
and ceremonies in
the Kohl Center. For most of these young people,
their rst exposure toWisconsin will stay with them forever.
We are also making greater strides in reaching middleschoolers,
whose academic pathways are starting to solidify. The highly successful“Camp Badger” took its show on the road this summer. With supportfrom 3M Corporation, a camp at UW-River Falls gave two-dozen north
-western
Wisconsin kids a weeklong exposure to engineering. And ourmiddle-school modules, which introduce young people to engineering“grand challenges,” debuted in six Wisconsin middle schools this fall.Our diversity outreach programs have produced groundbreaking
success. The Engineering Summer Program
(see story on back cover),
nowentering its 40
th
year, has a nearly 100-percent success rate in preparing
high school students or undergraduate enrollment—including more
than 70 percent who pursue engineering. And our cover story on the
Graduate Engineering Research Scholars (GERS) program highlights
a decade of tremendous progress, as GERS produced 46 master’s and
45 PhD recipients rom underrepresented backgrounds since 2000.
And, as always, our undergraduates put on quite a show duringEngineering EXPO in spring 2011. More than 7,000 visitors—including114 busloads of K-12 students —enjoyed the 45 interactive exhibits
scattered across the college.
As engineers, the impulse to share our successes and prepare the nextgeneration starts early and stays with us throughout our careers. This is
our Wisconsin Idea.
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