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tising revenue stream by targeting ad content through the app that is relevant to a show on-screen and a persons viewing habits. Cahan says IntoNow did a trial promotion in which the app responded to a Pepsi commercial on TV by offering up a coupon for a free drink. That takes you from a passive TV ad to a direct response, he says. Yahoos strategy for extracting ad revenue from TV is less confrontational than that of its competitor, Google, which last year launched computerlike devices that bring Web content to TV. Google TV has been hamstrung by the hostile response of broadcast networks worried about jeopardizing their lucrative advertising revenue. Yahoos approach with IntoNow sidesteps such problems by working entirely on a tablet, a device thats growing rapidly in popularity and is beyond the control of the TV industry. The new IntoNow app was launched at Yahoos Silicon Valley headquarters alongside three other new products and against a background of questions about the companys ability to stay relevant as Google, Facebook and others redefine how people use the Web. Yahoos CEO, Carol Bartz, was fired in September; her interim replacement, Tim Morse, was in attendance but did not take the stage. (NYT) ffortless living has gone beyond integrated communities as Ayala Land Premier (ALP) introduces another first in the Philippines through a venture that showcases the hallmarks of its pioneering property in Makati Central Business District (MCBD). The Park Terraces App, ALPs first tablet app, allows future residents to marvel at Park Terraces distinct features, the remarkable array of establishments and even the future developments that flank the property. Park Terraces is a threetower residential enclave that will rise within Makati CBD. Given its promising dimension and location, the Park Terraces app will serve as the innovative brochure that will virtually present what the property and the community has to offer, Eunice Acejo, Ayala Land Premier Marketing Head says. Part of the Park Terraces App features a sneak preview of Ayala Land Inc.s (ALI) major redevelopment plan for Ayala Center--largely known for being a microcosm of the Makati CBD. The blueprint shows the neighboring business, commercial and recreational establishments that are present and will soon emerge in the district. The redevelopment of Ayala
Center is just part of ALIs groundbreaking plans in making Makati a mixed-use development. To date, there are plans in developing dedicated entertainment, transportation, retail and technological nodes that will further the citys primacy, adds Leya Moya, Park Terraces Project Development Head. Furthermore, the app also highlights Makatis Charmsan online map and directory of the vicinity that features some of Makatis exceptional and niche destinations. With this, future residents are just a touchaway from the citys best deals.
More than the site development plan, the app also boasts the views that future residents can enjoy from select units. Furthermore, it also offers an innovative feature that will give users a virtual tour of some of the units to give them a glimpse of the Park Terraces interiors. Lay-outs and artists rendition of some of the rooms from the propertys 2nd floor up to the penthouse are included in the app. Through those, users will have an idea on how the unit finishes, fixtures and parking slots will be laid out, shares Moya.
MediaImpression 3D. The OPTIMA 145 is a 14 megapixel powerhouse with 5 times wide-angle optical zoom. Its built-in firmware includes Face Detection, Smile and Blink Detection, Red Eye Removal, Intelligent Scene Modes and Panorama Capture Mode. Bringing the photographer close to the action is the OPTIMA 147 which has 7 times optical zoom and 3.0 inch LCD. This model comes with a built-in USB to make uploading instant and hassle-free and only costs P 3,995. Agfaphoto has introduced the SELECTA 14, a 14 MP model with 15x zoom with features similar to higher priced DSLR cameras. Agfaphotos eClipse EXPLORER HD Camcorder is a bundle of advancement, it is both waterproof and shockproof. And dont worry if the subject keeps moving, or you
John Pratts
Boomer Gen
Jose Ma J Fernandez
cant stop twitching from excitementthis device has Digital Stabilizer that allows you to take clear, crisp photos even in extremely shaky conditions. In addition, you can take pictures while recording live video. Lending his image to this brave new line of Agfaphoto digital cameras and camcorders is John Pratts an avid thrill seeker who keeps an active lifestyle.
can do so with the guidance of certain apps that seem to anticipate the spiritual warriors every need. Last week, after attending a talk on Apologetics given by a parish priest from our Alabang area, we sat down to lunch and promptly compared what we each had in our phones. Well, our friendly neighborhood priest had those apps that one pays for and gets much more in return. His version of the Divine Office contained a complete version that had prayers for every day of the year with no need to be online. In fact, that is a sore point sometimes with some of the apps that I was able to download. I have to set aside a few minutes each early morning before setting off to church to update the daily readings and the Divine Office for the day. I am thus going to explore some of those apps that one had to pay for but which contain complete data that mitigate having to be online. One day last week, a friend approached me and asked if I had spiritual exercises and devotions in my phone. I told her that I did, and
she mentioned that she had a new Android phone too and that she intended to get the right stuff into her phone too. However, she intimated that some of the old fuddy-duddys in our church probably thought I -and others -- who were more techinclined were using our phones to text during the mass. LOL! Fortunately, our eagle-eyed parish priest who never seems to miss a thing while mass is going on has not brought up my having my face almost buried in my phone at all. He must have seen a lot of this in his last assignment. Meanwhile, I look forward to yet to being able to download more spiritual books as the market discovers the great demand for these very useful applications. Perhaps this little piece could be posted and go viral so that the software meisters out there will feel that it is worth a try to gather some of the spiritual stuff readily available and make these ready for downloading into our phones. We would be so blessed as a result!