The Nature of Marketing: Case Study - Brastemp: B Side Campaign

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10/31/2008

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Books - Non-fiction

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Chuck Brymer, President and CEO of DDB Worldwide shares his thoughts from his new book, The Nature of Marketing, with the case study of Brastemp: B... (More) Chuck Brymer, President and CEO of DDB Worldwide shares his thoughts from his new book, The Nature of Marketing, with the case study of Brastemp: B Side Campaign as an example. (Less)