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Principles of Internet Marketing 2951

Principles of Internet Marketing 2951

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Published by Yassein El Haouass
Internet et Web

Commerce électronique. Typologie des marchés

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Internet et Web

Commerce électronique. Typologie des marchés

Qui achète en ligne

Qu’est-ce qu’on achète en ligne?

Comment acheter en ligne ?

Comment vendre en ligne?

Les perspectives

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Published by: Yassein El Haouass on Jan 05, 2012
Copyright:Attribution Non-commercial

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08/21/2013

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PRINCIPLES OFINTERNET MARKETING
NAPA CONSULTING GROUP
 
2
Topic: Internet Marketing
E-Marketing
vs. m
arketing
I
nternet
d
e
mo
graphic
s
 Adv
antage
s
N
ew
 
c
o
ntagi
o
n
s of 
in
fo
m
ati
o
n
Im
pact
o
n
P
odu
ct
 
Mix
N
ew
 
inn
ov
ati
o
n
 
para
d
ig
m
 
3
First A Few Facts
E-Marketing
 
s
ale
s
Marketing
 
plan
 
e-Marketing
 
plan
M
os
t
o
rganizati
o
n
s
ha
v
e
 
n
o:
Marketing
s
trategy
Marketing
 
plan
e-Marketing
 
plan
Bran
d
a
dvo
cacy
s
trategy
Good
new
s: T
he
I
nternet
 
keep
s o
n
 
gr 
o
wing
Ba
d
new
s: G
etting
 
har 
d
er 
 
t
o b
e
fou
n
d

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