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100 TechSmart issues ‒ a perspective
s I worked my way through the TechSmart archive to prepare or our 100th issue, it gave me great joy to see how ar the magazine has progressed. What started as an idea discussed round a coldbeer in 00, has resulted in Smart Publishing, a company now employing more than 30 people, withthree magazines in its stable and a burgeoning digital division currently busy with some amazing stu. As with all worthwhile undertakings, it was bloody hard work. At the beginning, our knowledgeabout publishing was as limited as our budget. With such a new magazine, advertisers were scepticalto climb onboard, while our business model – a ree magazine providing quality content sustained byadvertising and a large distribution, was yet unproven. We were supported by some special peoplealong the way, none more so than Dr Wessels Smuts o Business Print Centre, in which TechSmartound a willing partner or a number o years.Since our irst issue in 003, consumer electronics has become an integral part o everyone’s lives,with smartphones, notebooks, tablets and the internet all around us. This was one o the main reasonswhy we started TechSmart; to provide an easy to understand technology magazine, inorming peopleabout the tech choices available. With the magazine, and also with our website, which drew close to48 000 unique visitors in November 011, I hope we’ve achieved that.I sometimes wonder i I would ever have committed to the project i I knew how much hardship andsacriice would have been involved. Looking at this month’s cover, seeing all the previous ones stackedneatly next to each other, there is no doubt I would do it all over again. To all our readers and advertisers, thanks or all your support since 003, without you, we arenothing.Enjoy the 100th issue,Mike (email@example.com)
Tech Trends Issue January 2012The TechSmart Team
11 Asus Zenbook
As the ﬁrst ultrabook that we’ve tested, Asus’Zenbook let us amazed. See what all the ussis about.
12 Samsung Galaxy Note
With a screen size mush larger than aregular smartphone, Samsung’sGalaxy Note leaves a lot o questionsunanswered. We try to provide someanswers.
14 Nikon J1
Nikon has made the move to a new mirrorlessstandard that they call Nikon 1. We go on ashooting spree with their J1.Movies have blessed us with a number ultra-cool vehicles. Here we check out our avourites.
Smart Publishing founding partners: Mike Joubert (TechSmart editor), George Grobler (business manager) and Suzanne Rall (print media manager and former TechSmart editor).
MASS MEDIA SPECIALISTS
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24 TechSmart Movie vehicle lust