Nov 2010

About Oxigen
B2B, IT enabled transaction and payment processing platform Investments from Microsoft Corporation, US & Blue Label Telecom South Africa Electronic delivery and distribution of prepaid and Transaction/ Payment Management Services Seamlessly networked environment through a rapidly expanding retail network of : above 75,000 Oxigen touch points currently at 15 million transactions a month.

Prepaid Services
Mobile Internet/Broadband TV (DTH) Warranty Entertainment Toll

Oxigen Ecosystem Today

Un-organized Retail
SMS & IVR Gateway MOM & POP STORES GROCERY STORES SMALL CYBERCAFES STATIONARY SHOPS CHEMISTS

Postpaid Services
Mobile/Fixed line Internet/Broadband Utilities

Organized Retail
CHAIN STORES PETROL PUMPS SUPER MARKETS/MALLS INTERNET CHAINS

Payments
Travel (Air/Rail/Bus) E-Commerce Retail/Consumer Payments

Wallet
Virtual (on mobile) Physical (cash cards) White Label (Banks/Telcos)

Transaction & Service Delivery Platform

Telecom Retail
TELECOM RETAIL CHAINS TELECOM SHOPS PCO s

Non-Traditional Channels
Oxigen Server Access
HOUSING COMPLEXES COLLEGES/HOSPITALS/BPOS0

Consumer

Banking Services
NO Frills A/c opening Cash-in/Cash-out/transfer Remittances (Dom./Intl.) Wallet Top-ups

Phone Line/Internet/CDMA/GPRS/SMS

Banks International Retail

POS

PC

Mobile

IVR

Retail Devices

Oxigen Network
JAMMU and KASHMIR Srinagar
HP
PUNJAB Chandigarh

HARYANA

New Delhi
UP WEST Delhi Uttar Pradesh SIKKIM Ganglok Lucknow UP EAST Allahabad Varanasi Patna BIHAR Aizawl Siliguri ARUNACHAL PRADESH Ledo Itanaga r ASSAM Shillong Dispur MEGHALAYA

RAJASTHAN Jaipur

Agra Kanpur

Kandla

Gandhinagar Ahmadabad

Asansol WEST BENGAL Bhopal MADHYA PRADESH Jabalpur Jamshedpur l

MIZORAM

GUJARAT Baroda Veraval Diu Daman MAHARASHTRA Dadra and Nagar Haveli ORISSA Nagpur Raipur Cuttack Bhubaneswar Puri

Kolkota

0ver 75,000+ Oxigen touch points 15 Million transactions a month

Poona Nasik Hyderabad ANDHRA PRADESH Panaji GOA Mormugao KARNATAKA Vishakhapatna m

Major City roll-out Limited roll-out New roll-out

Tirupati

Bangalore Mangalor e Pondicherry Calicut KERALA Madura i

TAMIL NADU

Trivandrum

Oxigen Services
Prepaid Mobile Recharge, Calling Cards, Broadband & Bill Payment

DTH, Music, Cinema, Travel, Deals, Utilities, Toll, Classifieds, Banking

Kiosk Banking

Key Corporate Distribution Partners

Internet Kiosks Chain/Mobile Banking Switches & International Aggregators

Banks

Corporate Retail Chains

Oxigen Digital Promotions

Amex Retail 2010 Other Campaigns Coca Cola Monsanto OnMobile Bounjorno Hungama

Oxigen & Digital Payments

Digital Payments: OxiCash

Oxigen has provisioned a Prepaid Stored Value eWallet Service called OxiCash Consumers can register & Top up their eWallet to Purchase and Pay for Oxigens own Services or Oxigen Partner Services The OxiCash prepaid eWallet is a 12-digit E-wallet mapped to a Mobile number and works like mobile prepaid card such that:
o o o It has Universal access through Mobile, fixed line or Internet using IVR/SMS/WAP/USSD/GPRS/EDGE/3G/CDMA/WiFi/DSL etc Has a Full audit trail of all transaction maintained by Oxigen backend Can be Recharged against a Mobile number at all
 75,000 Oxigen outlets  Using Internet Banking of all major banks, on the Oxicash website .  Through Partner Outlets like Sify, Croma, The Mobile Store, P3 outlets, One Mobile, etc.

Oxicash is also Working as a Payment Gateway across several ecommerce site

OxiCash Features
Full Value: No deduction for any fees/fixed charges / No administrative cost/rental fees Rs. 100 paid for OxiCash enables customer to buy services worth Rs100. Validity 6 months from last recharge Recharge can be as small as Rs. 10 Easy Registration through Web, WAP, SMS and will shortly be through IVR Central OxiCash data server maintained in a safe & secure environment with SSL encrypted transaction 12-digit E-wallet Id and 6 digit numeric Password is delivered to the subscriber as an SMS. Facility to reset/change the system generated pass-code from OxiCash Website (www.oxicash.in) / Lite site (www.myoxicash.in) Mobilenumber@oxicash.in becomes Windows Live Hotmail-id with same password Can check OxiCash wallet balance anytime on web, SMS, mobile client

OxiCash E-wallet Creation EOxiCash eWallet gets created with a complimentary credit of Rupee 1/- for any Mobile number in India by any of the following methods: Sends an SMS from new user s mobile phone with keyword, OXICASH to 9870 888 888 OR 9731 888 888 OR 9971 888 888 Visits OxiCash website [www.oxicash.in] from an Internet enabled personal computer (PC) and enters required details Visits OxiCash lite site [http://myoxicash.in] from any web browser on a GPRS handheld device with low bandwidth connection and enters required details On successful creation of E-wallet, a 12-Digit E-Wallet number is intimated to the user through SMS only along with 6-digit numeric transaction password.

New User Registration

OxiCash E-wallet Top-up ETopThrough SMS using PIN

 Buy OxiCash Recharge voucher from any Oxigen outlets.  Recharge your OxiCash Ewallet by simply sending RC<Space><Voucher PIN> to 9870888888 as SMS.  The E-wallet will be topped up and user will receive a confirmatory SMS.

Pinless Flexible E-Top- Up Top-

Net Banking/ Credit Cards

 Visiting any of the Oxigen touch-  One can also recharge the points/ OxiCash distribution OxiCash E-wallet through partners. internet banking or  For this, tell the mobile number to VISA/MasterCard. the merchant and pay cash  Log on to http://oxicash.in and select 'E-wallet amount required to be topped up Recharge and follow in the OxiCash E-wallet. instructions.  Merchant will top up the E-wallet and merchant's terminal will print  An SMS confirmation will be sent to your mobile transaction success report. An once your E-wallet is SMS confirmation will also be sent successfully topped up. to your mobile

OxiCash Cards

New product - OxiCash Cards

OxiCash Cards are available in the following denominations - ONE TIME USE: Rs. 50, Rs. 100 - MULTIPLE USE: Rs. 200, Rs. 500, Rs. 1000, Rs. 5000. OxiCash Card allows consumer to pay for any of the following services: Mobile Recharge, DTH/TV Recharge, Railway Tickets, Airline Tickets, Bus Tickets, Bill Payments, Etag Recharge (Delhi - Gurgaon), Insurance, Calling Cards, Car Rentals, Nokia Music, Online Shopping, PVR Movie Tickets, SMS Packs, Phone Back Up and Mobile Fun Content.

One Time Use Card

A One Time Use Card cannot be used for multiple transactions. The One time use cards are in denominations of Rs.50 and Rs.100. The cards can be used only once for a total of full value printed on your card Or for a Single Transaction of that Value/ Denomination. OxiCash cards of Rs.50 and Rs. 100 can be used to purchase following services: - DTH/TV Recharge - Mobile Recharge - Insurance - SMS Packs - Ringtones ,Wallpapers - Phone Back Up Service

One Time Use Card

Multi Use Rechargeable Card

Multiple use OxiCash Cards are in the denominations of Rs. 200, Rs. 500, Rs.1000, Rs. 5000. The cards give you a full value and can be used for multiple transactions, for various Services mentioned on the card, up to the value stated on th card. Consumer can easily reload the old card by buying a new card and top it up to increase the value on the card. Card can be used to pay for services by SMS, Online and for GRPS mobile. Customer will be able to purchase the services on the SMS basis (The SMS Instruction guides will be available with the shopkeepers and online)

OxiCash Payment on Mobile (Java Client)

THANK YOU