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aditya wrk

aditya wrk

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Published by Aditya Prabakaran

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Published by: Aditya Prabakaran on Jan 27, 2012
Copyright:Attribution Non-commercial

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10/09/2012

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BUSINESS PROJECT 
 THIS PROJECT IS MADE ONLIBERTY FOOTWEAR BY COLLECTING OLD INFORMATIONABOUT THE COMPANY 
 
HISTORY
STARTED AT KARNAL IN 1944.
BEGAN SELF MANUFACTURING IN 1946.
RENAMED AS LIBERTY IN 1954.
SWITCHED OVER TO 100% EXPORTS IN 1968.
RE-ENTERED DOMESTIC MARKET IN 1983.
FIRST PUBLIC ISSUE IN 1994 ( OVERSUB. 42 TIMES AT A PREMIUM OF INR89/-)
P
RESENT SENARIO
PLUS 50 YEARS OLD CO. & THE BRAND.
WORLD¶S FIFTH LARGEST LEATHER FOOTWEAR MANUFACTURER.
CAPACITY OF MANUFACTURING 60,000 PAIRS A DAY.
P
RODUCT
LIBERTY MANUFACTURES FOOTWEAR UNDER 10 DIFFERENT BRANDS-FORCE10, TIP-TOP,SENORITA,GEO SPORTS, FORTUNE, WINDSOR, FOOTFUN ETC.
DIVERSIFICATION
LIBERTY WHITEWARE ±SANITARY WARE
LIBERTY INFOTECH -HARDWARE FOR TELECOM
LIBERTY AUTOMOTIVE -AUTO COMPONENTS
LITTLE WORLD -REAL ESTATE

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