www.kooperationssysteme.de
Forget theROIandrevealthebenefitsofEnterprise 2.0
Enterprise 2.0-Summit SocialBusiness Analytics
Paris, 8 févriér2012
www.kooperationssysteme.de
Enterprise 2.0 = Cooperation
CooperationSystems are sociotechnicalsystems
2
Technical System
UsabilityFlexibility
Social System
Social ProtocolsProcessesIncentivesCommunicationSocial InteractionOrganisationStructureValues
ConstructDesign
ArchitectureToolsIntegration
www.kooperationssysteme.de
W
hydo wewanttomeasure?
Management
Stakeholder
Platform responsible
StakeholderImprovement of current platform use(What can we do to improve collaboration further?)Interested in
Stakeholder
The impact of different stakeholders should be considered during successmeasurement and the choice of success metrics.Justification for investment(Is it worth to sponsor?)Interested in
User
StakeholderHave benefits of the platform transparent(What can the platform do for me?)Interested in
3
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Forget the ROI and reveal the benefits of Enterprise 2.0
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