Hero Honda's company profile
The joint venture between India's Hero Group and HondaMotor Company, Japan has not only created the world'ssingle largest two wheeler company but also one of the mostsuccessful joint ventures worldwide.During the 80s, Hero Honda became the first company inIndia to prove that it was possible to drive a vehicle withoutpolluting the roads. The company introduced new generationmotorcycles that set industry benchmarks for fuel thrift andlow emission. A legendary
'Fill it - Shut it - Forget it'
campaign captured the imagination of commuters acrossIndia, and Hero Honda sold millions of bikes purely on thecommitment of increased mileage.Over 20 million Hero Honda two wheelers tread Indian roadstoday. These are almost as many as the number of people inFinland, Ireland and Sweden put together!Hero Honda has consistently grown at double digits sinceinception; and today, every second motorcycle sold in thecountry is a Hero Honda. Every 30 seconds, someone in Indiabuys Hero Honda's top -selling motorcycle – Splendor. Thisfestive season, the company sold half a million two wheelersi
n a single month—a feat unparalleled in global automotivehistory.