How To Harness the Power of the Social Web to Grow Your Practice
© 2008 by WebCoach4U. All rights reserved.
As you are reading this, as many as 1.3 billion people are on the Internet,
searching for information thatwill enable them to solve a problem, expand their knowledge, complete a project, or simply satisfytheir curiosity
. Some are even searching for the kind of products or services that you offer.Why search the Internet? Because it is the fastest and most convenient way to find what they need atprecisely the moment they need it. As we like to say these days - 24/7/365.There are over 100 million web sites and another 130 million plus blogs and wikis they can visit, so they need
a way to quickly match what they want to the right online source
. You know how that works. They goto a search engine like Google or a blog search engine like Technorati, enter a phrase describing what theywant, and click on ...About 80% of the people who are online will use a search engine to find what they want. The other 20% will return to web pages andblogs they have visited before and bookmarked so they can easily find them again.
When people use search engines, what are they looking for? And what does thatsearch process have to do with helping the right people find what YOU offer?