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32033657 Retail Management

32033657 Retail Management

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Published by Ankit Kumar

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Published by: Ankit Kumar on Feb 16, 2012
Copyright:Attribution Non-commercial

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11/08/2012

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Retail Chain Management
 
Bro
ad Objectives
of 
the c
our 
se
 Aims to enable develop an in-depthknowledge and understanding of thisemerging and dynamic sector of the Indianeconomy.
Covers basic principles and practices of retailing.
 Also aims at bringing to the fore theoperational aspects of running a retailbusiness.
 
Bro
ad St
ru
ct
ur 
e
of 
the C
our 
se
R
etailing-An Introduction
R
etail Environment and Concepts
Working of a wide variety of retail institutions.
How to set up a retail organization?
Operations management: Location format and size, space allocation, Other operational issues etc.
R
etail inventory and supply chain management
Billing and customers handling tools & supports.
 Accounting.
R
etail sales force mgmt.-Soft skills development.
 Key factors in the planning, development and enactment of an integratedretail strategy. Challenges in an emerging economy. Customer relationships and channel relationships.
Future of 
R
etail in the Indian context

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