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3.Asas Pemasaran

3.Asas Pemasaran

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Published by: FATIN HAFIZAH MOHAMMAD SUKRI on Nov 20, 2008
Copyright:Attribution Non-commercial

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06/23/2013

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ASAS PEMASARAN
 
Definisi Pemasaran
Proses perancangan dan pembuatankeputusan dengan menggunakan idea-deadaripada konsep pemasaran terhadap rpodukatau perkhidmatan untuk proses pertukaran.
 
Pasaran
Pasaran: pengguna yang memiliki kuasa beli,iaitu kebolehupayaan serta kuasa untukmembeli.
Pasaran terbahagi kepada dua:
Pasaran pengguna
Pasaran industri

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