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REALTOR® Magazine: Jan/Feb 2012

REALTOR® Magazine: Jan/Feb 2012

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Published by REALTORS®
The Business Tool for Real Estate Professionals
The Business Tool for Real Estate Professionals

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Published by: REALTORS® on Feb 22, 2012
Copyright:Traditional Copyright: All rights reserved

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05/13/2014

 
THE BUSINESS TOOL FOR REAL ESTATE PROFESSIONALS
RealtorMag.REALTOR.org
®
JANUARY/FEBRUARY 2012
 
THE BUSINESS TOOL FOR REAL ESTATE PROFESSIONALS
 
RealtorMag.REALTOR.org
JANUARY/FEBRUARY 2012
NATIONAL ASSOCIATION
of  
 REALTORS®
®
2012 NAR President Maurice “Moe” Veissi
 Page 28
TheConnector
The Larger Meaning of Louisiana’s Transfer Tax Ban
 Page 10
Real Estate’s StrongestSectors for 2012
 Page 24
SPECIAL REPORT:
Clearing the Decks of Distressed Properties
 Page 32
IN A RUT? HARVEST SOLUTIONS HERE
 
 Page 2
 
2
REALTOR
®
JANUARY/FEBRUARY 2012
RealtorMag.REALTOR.org
Be groundbreaking.
 
Your work week is a series of challenges. Explore REALTOR® Magazine online for the solutions.It's all at
RealtorMag.REALTOR.org.
MONDAY
Signs of Wear
My new listing looks “lived in.”Where do I begin?
1. Start with the basics.
Add your branding to “Simple Tips for BetterShowings,” and review the list with your clients.
2. Explore how others did it.
For ideas on particular staging challenges,review before-and-after photos from realestate pros.
3. Oer sellers a visual aid.
Embed videos from “Stage This Room” on yourWeb site or blog, and e-mail a link to the sellers.
Dig Deeper
“Simple Tips for Better Showings” ispart of a collection of Handouts forCustomers. You can edit the handoutsand add your own branding. At ourhome page, click on “Handouts.”
TUESDAY
Time Crunch
I’m spending way toomuch time watchingthe hourglass on mycomputer. There mustbe a better way.
Get your headin the clouds.
Our cloud computing Buyer'sGuide looks at a variety ofservices that enable youto free up your hard drive,access and share documentsonline, and save time
.
Search for “cloudcomputing” for a varietyof articles and ideas onhow your peers are usingthe cloud
(and see thisissue's story on AppleiCloud, page 13)
.
SEARCH
Stage This Room
SEARCH
Makeovers That Wow
SEARCH
In the Clouds
SEARCH
Simple Showing Tips
WEDNESDAY
Dull Property Ads
I want to take my advertisingcopy up a notch. How do Iget beyond “3 bdrm/2 bthcharmer”?
Bring thearchitecture to life.
Visit the Guide to Residential Stylesand find descriptions for more than30 styles of residential architecture.
SEARCH
Residential Styles
 
While you’re exploringthe Guide, click on the“Structural Elements” linkand bone up on yourknowledge of featuressuch as arches, windows,and roofs.
 
We’re here to help.
THURSDAY
 Writer’s Block
Blogging was fun andrewarding at rst, butlately I nd myself staringat a blank screen. I needideas.
Subscribe todaily inspiration.
REALTORMag's free Daily NewsE-mail (also available via RSS)brings you summaries of newsarticles from around the countrywith links to the original source(
visit
RealtorMag.REALTOR.org/info/services).
Another great source is the
 NAR Weekly Report.
Youcan customize this e-mailwith topics you choose (at
REALTOR.org,
click on MyAccount and then on View/update your e-mail addressand subscriptions).
FRIDAY
Burnout
It’s 2012, but I’m feeling so2010. Where can I get somespark for my plugs?
Find a YPN near you.
REALTOR® Magazine started theYoung Professionals Network in2006. Today, there are more than200 YPNs around the country.Get involved and start meetingthe dynamic pros who are rewritingthe rules of real estate
(visit
REALTOR.org/ypn
 )
.
THE WEEKEND
Open House Blues
It hardly feels worth thetrouble to host this open house,but here I am.
Think outside the box.
You can turn open houses into anamazing prospecting tool. It’s wherethe buyers are, after all, or thepeople who know buyers.
For more open houseideas, search for "openhouse." For prospectingand marketing tips, readour "Sales Coach" and"Mr. Internet" columns.
SEARCH
Open Houses That Work
RealtorMag.REALTOR.org
JANUARY/FEBRUARY 2012
REALTOR
®
3
Check out the magazine’sother programs, too: theGood Neighbor Awards forextraordinary communityservice, and 30 Under 30,recognizing young businessleaders.

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