163309812
06/96/2011
3
09
PM
Form
990
(2010)
THE
HEARTLANDINSTITUTE36-3309812
Page2
Part
III
.
Statement
of
Program
Service
AccomplishmentsCheck
if
Schedule
0
contains
a
response
to
any
question
in
this
Part
III
Ifl
1
Briefly
describe
theorganization's
mission
RESEARCH
AND
WRITING
ONPUBLICPOLICY
ISSUES.
2Did
the
organization
undertake
any
significant
program
servicesduringthe
year
which
were
not
listed
on
the
prior
Form
990
or
990-EZ?
Yes
No
If
Yes
,"
describe
these
new
services
on
Schedule
0
3Didtheorganization
cease
conducting
,
or
make
significant
changes
in
how
it
conducts
,
anyprogram
services?
11
Yes
XX
No
If
"Yes
,"
describe
these
changes
on
Schedule
0
4
Describe
the
exempt
purposeachievements
for
each
of
the
organization
'
s
threelargest
program
services
by
expenses
Section501(c)(3
)
and
501
(
c)(4)
organizations
and
section
4947(
a)(1)trusts
arerequired
toreport
the
amount
of
grants
and
allocations
to
others
,
the
total
expenses
,
and
revenue
,
if
any
,
for
eachprogram
service
reported
4a
(Code
)
(Expenses
$
2
,
372
,
624
including
grants
of
$
)
(Revenue
$
PUBLICATIONS
-
RESEARCH,WRITING,
AND
DISTRIBUTION
OFPUBLICATIONS
ON
PUBLICPOLICY
ISSUES,IN
PRINTAS
WELL
AS
ONLINE.
HEARTLANDPRODUCED
SIX
MONTHLYNEWSPAPERS
(TWO
OF
THEM
DIGITAL-ONLY)
(BUDGET
&
TAX
NEWS,
ENVIRONMENT
&
CLIMATE
NEWS,
FIRE
POLICY
NEWS,
HEALTH
CARE
NEWS,
INFOTECH
&
TELECOM
NEWS,
ANDSCHOOL
REFORM
NEWS);ONEPRINT
NEWSLETTER
(THE
HEARTLANDER),
TWO
EMAIL
NEWSLETTERS
(LAWSUIT
ABUSE
FORTNIGHTLYAND
CONSUMERPOWER
REPORT);TWO
LEGISLATIVEPRINCIPLESBOOKLETS
(ADDRESSING
BUSINESSCLIMATEANDFEDERALTAX
POLICY);FIVE
POLICY
STUDIES
ANDPOLICY
BRIEFS;
ANDTWOBOOKS
(BOTH
ADDRESSING
HEALTHCARE
POLICY).
4b
(Code
)
(Expenses
$
2
,
030
,
772
including
grants
of
$
118,000
)
(Revenue
$
PUBLICRELATIONS
-
SEMINARS,
EVENTS,
SPEAKERS
BUREAU,
AND
OTHERACTIVITIESAIMED
AT
EDUCATING
HEARTLAND
MEMBERS
AND
THE
GENERALPUBLIC
CONCERNING
PUBLICPOLICY
ISSUES.
HEARTLANDSTAFFEXHIBITED
AT
NEARLY
TWO
DOZENINDUSTRY
TRADESHOWS
ANDEVENTSFORMEMBERS
OF
THE
GENERAL
PUBLIC,
AND
ITS
SENIORFELLOWSDELIVERED
MORE
THAN
100
SPEECHES
TO
AUDIENCESTOTALING
18,800
PEOPLE.
HEARTLAND'S
PUBLIC
RELATIONS
DEPARTMENT
HOSTED
A
THREE-DAYCONFERENCE
IN
CHICAGOAND
A
ONE-DAYCONFERENCE
IN
SYDNEY,
AUSTRALIAADDRESSING
THE
TOPIC
OF
GLOBAL
WARMING.
4c(Code
)
(Expenses
$
723
,
338
including
grants
of
$
)
(Revenue
$
GOVERNMENTRELATIONS
-
PUBLICATIONSANDEVENTSGEAREDTOWARD
EDUCATING
ANDINFORMING
LOCAL,
STATE,
AND
NATIONAL
ELECTEDOFFICIALSABOUTPUBLICPOLICY
ISSUES.
HEARTLANDEXHIBITEDATCONFERENCESSPONSORED
BYTHE
AMERICAN
LEGISLATIVE
EXCHANGE
COUNCIL,
NATIONAL
CONFERENCEOF
STATE
LEGISLATURES,
NATIONALASSOCIATION
OF
COUNTIES,
AND
OTHERS.
IN
ADDITION,
46
RESEARCH
&
COMMENTARYCOLLECTIONSOFBACKGROUNDREADINGSONEDUCATION,ENVIRONMENT,HEALTH
CARE,
INSURANCE,TOBACCO,
AND
WELFARE
ISSUES
WERE
DISTRIBUTED
BY
EMAILANDPOSTEDONHEARTLAND'S
WEB
SITE.
HEARTLAND'SGOVERNMENTRELATIONS
DEPARTMENT
HOSTED
A
DAY-LONG
CONFERENCE
IN
CHICAGO,THE
EMERGING
ISSUESFORUM,
ADDRESSING
PUBLICPOLICY
ISSUES.
4d
Other
program
services(Describe
in
Schedule
O
)
(Expenses
$
including
grants
of
$
)
(Revenue
$
4e
Total
program
service
expenses
^
5,126,734
DAA
Form
990
(2010)