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American Hospital Supply Corporation case study-Abhineet

American Hospital Supply Corporation case study-Abhineet

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Published by surojitsaha15094
American Hospital Supply Corporation case study
American Hospital Supply Corporation case study

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Categories:Types, Business/Law
Published by: surojitsaha15094 on Feb 27, 2012
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Case Study Analysis: American Hospital Supply Corporation The ASAP System (A)
: How much competitive advantage can IT really provide?
In today·s scenario IT has shown its presence in almost every field of the each Industry andthis is because of its ability to improve efficiency of work & ability to reduce time and cost. Henceof course it has all capability to give a competitive advantage to a company. The subject of IT and its potential role for strategic advantage has been largely dominated by conceptual frameworks. Flawless IT services could render miracles by processing data in minimumtime with more efficiency and reliability which ultimately results in the customer·s satisfaction.
How can company find opportunity for such uses of IT?
Company can play around with IT tools if it has data in place. It can run along with thedetailed feedback which would comprise of close ended questions and would providerecommendations at end of the feedback. With the right kind of question to customers for feedback purpose, with the use of the detailed data available the solutions would be written off.Company can perform the internal data analysis with the data collected over the period of time. Thesame data could be used to predict the trend and seasonal effects in the data so that finally theconclusion could be reached. Various tools are available in IT for the analysis purpose; same couldbe deployed to get out the concrete results.
What can we do to make IT related competitive advantage sustainable over period of time?
Sustainable competitive advantage is unique position that organization develops in relation tothe competitor that allows it to outperform them consistently. This is possible with related to ITrelated advantage sustainable over period of time by possessing the value creating process andposition that can· be easily duplicated or imitated. Sustainable competitive advantage is differentfrom Competitive advantage as it provides long term advantage and is not easily replicable. We candevelop the same with continues evaluation and updating the IT within the organization i.e. by using the main frame and designing the process and flow of data more user friendly. Implementing CMSmodel could serve the purpose as it includes content creation; content management and contentpublication by implementing following in the model:User-friendly Interface Content Migration Tools Immediate Previews Workflow; User Permission Management; Version Control & Archiving; Document Expiry ManagementPage Templates Publish Accessible Content
What factors which includes Industry, technology and others made ASAP successful?
Analytical System Automatic Purchasing (ASAP) was the new order system, with the mainframe computer support, developed by American hospital Supply Corporation. This system wasevolved with continues research over the customers need of placing the order for the medicines witha view of minimizing the labor efforts and time to place and receive the order from AHSC. ASAPmodel was more user friendly with more customer involvement in placing the order. Model was fullproof and technically sound that it hadn·t crashed once over the life time of the same. This model was based on continues evolvement of the technical specification with ASPA1/2/3/4 being developed with taking main frame support more VIP services which included sms sender etc. Thismodel had peculiar facility of tracking the inventory levels and automatically placing the orders which saved the man hours of hospital and even the paper work which was a big problem at big hospitals. ASAP model was very unique which was helping in the reduction of time and costinvestment in placing the order and delivery of the consignment. In health care sector reliability plays a vital role and this model was meeting requirements in terms of the data transfer and theorder receipt with maximum efficiency. With implementation of ASAP there was less intervention inthe SCM and more focus was on the sales part. With this product there was a facility and access wasgiven to the customer for tracking of the treatment.
As a competitor of American Hospital supplier in mid 1995 how would you respond to ASAP?
ASAP model brought revolution in the health care industry sector. With peculiar features likemaintaining inventory level, focus on customer satisfaction, with time value for money andmaximum reliability, this was becoming more favorite in the industry. To beat ASAP and as acompetitor I would have focused on following points related to ASAP and industry:a.
More competent feedback model and appropriate analysis of the results. To concentrate onthe recommendations of the customers, which would make added advantageb.
Gather details of ASAP model till lower level to get a jest of how ASAP is leader indeveloping and maintain customers by providing more benefits to them.c.
Develop and design a new model which is competent enough to stand before ASAP and which would be available to customers at cheaper rates.
 What should American Hospital do next to achieve competitive advantage through I.T?
With the development, continues evolvement and rolling out of ASAP in hospital industry brought a new revolution in this industry whose sole purpose was customer satisfaction. Apart fromthe features of ASAP, American hospital could do the following to achieve the competitiveadvantage through ² a.
educing the cost to customer with more and additional supportb.
Developing a competent feedback model for customer and analyzing the resultc.
eceiving recommendations from customers to improve on the current model.d.
It could move into preserving stock and designing competent inventory maintaining model.
As IOS evolved and develop, ASAP is an example of IOS. How do they impact different
organizations they link?
 ASAP is IOS providing comp ² comp linkage between ASHC and its customers. IOS is an´Internal Organization Systemµ and is different from the traditional distributed data processing technology. IOA is a system in which there is information system which works between two ormore than two organization and is able to connect through the data of all the organization. ThroughIOA there is a single source access and control along with the central management. IOA hasbrought revolution in terms of distance data. Distance data results --- copies of the database atdifferent geographic location --- results into multiple data sources ---- limits the in and out of thedata also possess the chance of data lost or might lead to misleading data.IOA is linked to different organization like ² Vendors / Hospitals / Distribution CentersDifferent players are involved in data handling and processing of the same. DBMS at all thepositions and locations are maintained at same pace on real time basis. This gets a moretransparency and reliability. With use of BI analysis of can be done easily as compared and whichcould be helpful in understanding the current scenario and projections could be established onstrong grounds. This would serve as an input for strong decision making.
How are AHSC and customers impacted by ASAP?
: ASHC is impacted with ASAP as:
It gets consistent business from hospitals i.e. there is stream line flow of business coming out from different hospitals on continues basis.
 This results into a better inventory management an optimize the supply chain management
Customers database is increased with new customers and there is strong retention of originalcustomers

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