Ineffective Advertisement Team 1MANAGERIAL COMMUNICATION -PERSUASIVE MESSAGES
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Ad - More of an entertainment rather than driving home the message
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Medium
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Non verbal communication
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Use of Medium
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Incomplete
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Indirect approach
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Absence of rational appeal
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Initial impression misleads audience
ANALYSIS
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Car’s features
- Not emphasized
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Absence of evidence
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Buying the car
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Absence of strategy
ANALYSIS
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Persuasive Communication - Ineffective Advertisement
A presentation on persuasive communication through demonstration of an ineffective ad and ways to make it effective.
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