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OG Travels Solution

OG Travels Solution

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Published by Rick Sam

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Published by: Rick Sam on Mar 15, 2012
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Guru Nanak College Of Arts, Science &Commerce.Subject: - Turnaround Management.Prof: - Rahul Chopra.Class: - T.Y.B.B.I.Project on: - Creation of Tours & TravelsCompany.
Group Name:- Roll No.Abdul Wahid Shaikh. 22.Shiv Shankar Singh. 25.Zibran Shah. 41.Ricky Suri. 28.Esaki. 38.
 
Table of Content.
Sr.no Particulars1) 1.1 Executive summary.1.2 Introduction.1.3 History of Indian Tourism.2) Different Types Of tourism in India.2.1 Heritage.2.2 Ecotourism.2.3 Adventure tourism.2.4 Wildlife tourism.2.5 Pilgrimage Tourism.3) 3.1 Objectives.3.2 Mission.3.3 Key to success.4) 4.1 Company summary.4.2 Company ownership.4.3 Start up Summary.5) Swot analysis.5.1 Strength.5.2 Weakness.5.3 Opportunities.5.4 Threats.6) 6.1 Target market segment strategy.6.2 Market needs.6.3 Market trends.6.4 Market growth.7) Product marketing.7.1 Advertising.a)
 
Advertising.b)
 
Direct marketing.8) Pricing Strategy.9) Training.10) Feedback and control.11) Bibliography.
 
1.1 Executive summary.
 
Travel Solution will be a company that will provide the most suitablydesigned as well as the customized travel packages to its customers. Today'sextremely stressful work environment dictates that individuals requires some joyful holiday, this presents an opportunity that we may exploit, and providethem stress-free joyful refreshing holidays with cost competitive andcustomized packages according to their needs.The financing ,in additional to the capital contributed from the owner,shareholders and bank will allow the Travel Solutions to successfully start andmaintain the operations through one year. A unique, upscale innovative idea of the travel packages will help Travel Solutions to become successful in first yearof its operations. Company will market its products through aggressivemarketing, innovative concepts, participating in trade shows, newspaper ads etc.Successful operation in year one will provide Travel solutions a base for itsmarket to move forward with high growth rate.
1.2 Introduction to the travels Industry.
It's an event management firm catering to hospitality industry forcorporate as well as individual. They are travel consultant but they assist you aspersonal travel concierge. India is a land with vivid and pleasant contradictions.This has made it one of the most sought- after destinations in almost all types of theme tours. From magnificent monuments to towering shopping malls, fromluring beaches of Kerala and Goa to the mighty peaks of Himalayas, India fromall corners is God's very own. Country roads has brought together some greattour packages, which mostly comprises must see destinations of India likeTajMahal tour, Great Ganges Tour, Royal Rajasthan tour and so on.
1.3 History of the Indian Tourism
Tourism industry in India is on a great boom at the moment India has become amajor global tourist destination and Indian tourism industry is exploiting thispotential to the hilt. Travel and tourism industry is the second highest foreignexchange earner for India, and the government has given travel & tourismorganizations export house status.

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