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Interview on Nintendo Entertainment System

Interview on Nintendo Entertainment System

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Published by Melissa Ditty

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Categories:Types, School Work
Published by: Melissa Ditty on Mar 24, 2012
Copyright:Attribution Non-commercial

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05/13/2014

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
PersonalInterview;NintendoEntertainmentSystem(NES)
B
Y
M
ELISSA
D
ITTY
 
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MissionStatement:
AtNintendoweareproudtobeworkingfortheleadingcompanyinourindustry.Wearestronglycommittedtoproducingandmarketingthebestproductsandsupportservicesavailable.Webelieveitisessentialnotonlytoprovideproductsofthehighestquality,buttotreateverycustomerwithattention,considerationandrespect.Bylisteningcloselytoourcustomers,weconstantlyimproveourproductsandservices("Nintendo‐corporateinformation,"2010).
ResearchQuestion:
When“listeningcloselytoourcustomers,”didNintendoeffectivelymaketheNintendoentertainmentgamingsystem“ofthehighestquality”ordidtheirmassproductionofthesystemcauseaflawinthedesign?DidNintendoeverseekto“improveour(their)product?
Method:
TobeginmyresearchIconsultedNintendo’smissionstatement.Ithenraisedmyresearchquestion,“When“listeningcloselytoourcustomers,”didNintendoeffectivelymaketheNintendoentertainmentgamingsystem“ofthehighestquality”ordidtheirmassproductionofthesystemcauseaflawinthedesign?DidNintendoeverseekto“improveour(their)product?”Tobetter
 
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understandaconsumersimpressionofNintendoIsearchedoutapersonwhogrewupalongwiththeNintendoCorporation.OnSeptember26,2010at2:00am,IconductedaninterviewwithJessicaDitty,analumniofBallStateUniversity.BorninJuneof1984,DittywasoneofthefirstgenerationstointeractwiththefirstofNintendo’sproductlines.TheNES(NintendoEntertainmentSystem)wasintroducedintoconsumerpopulationsby1985andbegancirculatingthroughtheUnitedStatesby1987.Topreparetheinterview,Iconcoctedthreequestions(locatedintheappendix.)ThequestionsweredesignedtobeopenendedandtoquestionNintendo’smissionstatementwithoutquotingstraightfromit.Thedocumentfollowingexaminestheresultsandconclusionsofmyinterview.

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