Spring / Summer 2012
Ans:- How to get the attention of the reader or viewer?
Q 4. List the differences between public service advertising and financial advertising? Writenotes on corporate copy and Advertorial copyAns:- Differences between public service advertising and financial advertisingQ 6. Explain the elements of advertising execution .Describe the various aspects of mediaobjectives and executionAns:- Elements of Advertising Execution
Delivery of the selected advertising concept has two aspects, creative and media execution. If thecreative execution is not right
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A Semester 4MK0016 - Advertising Management And Sales Promotion