Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword or section
Like this
5Activity
P. 1
Community Banker's Guide to Social Network Marketing

Community Banker's Guide to Social Network Marketing

Ratings:

5.0

(2)
|Views: 457|Likes:
Published by Jesse Torres
The Community Banker’s Guide to Social Network Marketing addresses social networks, user demographics and the role of social networks within the greater sphere of social media. Also addressed at length is the development of viral marketing programs, consumer advocacy, conversational marketing, metrics and common pitfalls.

The Community Banker’s Guide to Social Network Marketing addresses social networks, user demographics and the role of social networks within the greater sphere of social media. Also addressed at length is the development of viral marketing programs, consumer advocacy, conversational marketing, metrics and common pitfalls.

More info:

Published by: Jesse Torres on Dec 05, 2008
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

05/09/2014

pdf

text

original

 
 
Community Banker’sGuide toSocial Network Marketing
December 2008Jesse Torres
 
 
Community Banker’s Guide to Social Network Marketing i
Jesse Torres
is President and Chief Operating Officer ofSecurity Savings Bank in Henderson, Nevada. He is a regularspeaker at banking industry conferences and seminars, heserves on the West Coast Anti-Money Laundering Forum and isa former Chairman of the Los Angeles Junior Chamber ofCommerce. Prior to joining Security Savings Bank, he was aregulator with the Office of the Comptroller of the Currency(OCC), a Senior Consultant with KPMG Peat Marwick and asenior officer at several banks in the Los Angeles area. He is agraduate of UCLA and the Pacific Coast Banking School at theUniversity of Washington.Jesse can be reached by e-mail atMrJesseTorres@gmail.com.He can also be found on LinkedIn atwww.linkedin.com/in/jessetorres. Join the conversation andbecome a fan on Facebook by searching
Community Banker’s Guide to Social Network Marketing 
. Download a copy of thisebook atwww.JesseTorres.com/cbgsnm/cbgsnm.pdf.Comments, corrections and other feedback may be sent to theauthor atMrJesseTorres@gmail.com. © 2008 Jesse TorresUnauthorized duplication of this material is a violation ofcopyright.
V20081201
 
 
Community Banker’s Guide to Social Network Marketing ii

Activity (5)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
Raghu Vandas liked this
behnamatg liked this
Amar Dacic liked this

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->