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OPEN Book: Financial Planning

OPEN Book: Financial Planning

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In a cyclical economy, a carefully considered financial plan is your primary asset, allowing you to emerge stronger from uncertain times. This issue focuses on financial planning, a term that refers to managing your business through economic cycles and varying stages of growth so that you are poised for future financial success.
In a cyclical economy, a carefully considered financial plan is your primary asset, allowing you to emerge stronger from uncertain times. This issue focuses on financial planning, a term that refers to managing your business through economic cycles and varying stages of growth so that you are poised for future financial success.

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Published by: OPEN Forum by American Express OPEN on Dec 09, 2008
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OPEN BOOK 
 A Pratal Gude to Busess Growth
 F  i   n A n c i   A l  P  l  A n n i   n G
EcOnOMY nOW —
Strategies or success in today’sunique fnancial climate 
OUR EXPERT —
Raymond Joabar on making plansnow or a brighter uture 
cARDMEMBER STORiES —
 An insight into the business tacticsbeing employed by your peers
>
 American Express OPEN 
SM 
is dedicated exclusively to serving business owners,not only by providing valuable payment  products, but also by providing expert advice to help you grow your business.Simply log onto OPENForum.com tolearn more about these resources and to connect with other entrepreneurs to grow your business.
www.OPENForum.com
061618
cARDMEMBER STORY —
Warren BrownCAKELOVE 
 
FINANCIAL PLANNING
in a cyclical economy, a careully consideredinancial plan is your primary asset, allowing you to emerge stronger rom uncertain timesopen Book —inancial planning
 w  h       v  v  h  b. T   
 fnancial planning,
  h    b hh   v   h  h       .T’  b h u.s.  h b v f b h  h h bbb    . a h h    b , bh  b h    .i  b    h h   –   vb  b,  v v. Hv,   h       ,  b  b   h h  h     . i’ h h f:           -  j h b  h v . J         hf   hv  f   ,   h  b h    b  h    h. whh   x  b,    hv h ,        h  hv     .i h    h openB,  v  x’ , r Jb  chh lc f   h   b   . i h , ’v   cb h b  v   , h hv     hq hh b h  h v b. w’  h   h ,   h   b   . w h h   open B  b    x b h     v      hv .
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financial planning —cOnTEnTSfinancial planning —MaSTHEaD
caRDMEMBER STORY gROWTH
Texas Driving Experience is a businessin the ast lane. But what steps are necessary or an already successul company to keep growing? 
caRDMEMBER STORY plaTEaU
With ve bakeries and a caé alreadyopen, CakeLove is a thriving brand.We discuss the next phase with CEOWarren Brown
caRDMEMBER STORY EXiT
Handing over a business you have built up over time calls or careul planning. At Florida-based Airparts Company Inc.the succession plan is a amily afair 
EcOnOMY nOW 
 Nothing is more important or asuccessul entrepreneur than anunderstanding o how best to respond to macro- and micro-economic trends.We reveal the key strategies to consider 
OUR EXpERT financial planning 
How can you maintain your businessduring uncertain times? OPEN Expert Raymond Joabar presents his guide tostaying ahead o the game 
caRDMEMBER STORY  STaRTUp
Kid Car NY is revolutionizing the waychildren travel in the Big Apple. CEOTopher McGibbon explains how he got his show on the road 
18.22.24.6.16.18.18Edited and Produced by
 Wkrete611 Brodwy Sute 632new York, nY 10012 www.wkrete.om
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